Maybe as part of the same legislation they can get rid of the exception that 
allows meat products to get by without even having metric indications as 
supplemental.  I wrote to the Aidell's Sausage Company (www.aidells.com), 
asking why the excellent sausage they sell at Costco only has wombat measure 
indicated on it.  "Because the government doesn't require meat to have metric," 
they replied.

The situation with the FMI is just another case of lobbyists and corporate 
interests running everything.

Carleton

-------------- Original message -------------- 
From: "Ezra Steinberg" <[EMAIL PROTECTED]> 

Note the role of the FMI (Food Marketing Institute) in the NY Times article 
below on COOL.
It makes it clear that they will fight the amendment to the FPLA to permit 
metric-only labeling tooth and nail.
I still keep hoping someone in the USMA is working on a strategy to at least 
sideline the FMI on this issue.

Ezra

=================

July 2, 2007
Labels Lack Food’s Origin Despite Law 
By ANDREW MARTIN
The New York Times
In every American supermarket, labels tell shoppers where their seafood came 
from. But there are no such labels for meat, produce or nuts.
Behind the contradiction is a lesson in political power in Washington, where 
lobbyists and members of Congress have managed to hold off the enforcement of a 
five-year-old law that required country-of-origin labeling on meat and produce 
as well as fish.
Now, with Democrats in control of Congress and mounting questions about the 
safety of food imported from China, proponents of the labeling law say they 
believe that they finally have momentum on their side.
After all, they say, at a time when consumers are ever more concerned about 
where their food is coming from, why not just tell them on the package?
“No. 1, there’s a basic consumer right to know,” said Michael Hansen, senior 
scientist at Consumers Union, an advocacy group that publishes Consumer Reports 
magazine and supports the labeling law. “People are more and more concerned 
about the food they eat.”
But the labeling law has formidable foes, including the meat lobby, which so 
far has outmaneuvered its opponents on Capitol Hill. In the years since the 
labeling law was enacted as part of the 2002 Farm Bill, its opponents have 
successfully blocked all but seafood labeling from taking effect.
Opponents of the law say they believe that it is too onerous and expensive and 
is simply a way for American farmers and ranchers to block cheaper foreign 
competitors.
Besides, they contend, retailers can voluntarily offer country-of-origin 
labels, as they do with hormone-free milk and organic foods.
“No one was prohibited from putting labels on products,” said former 
Representative Henry Bonilla, Republican of Texas, who as head of the 
appropriations subcommittee on agriculture pushed through delays of mandatory 
origin labeling. “If consumers wanted this, they could have demanded it.”
Critics say meatpackers simply do not want consumers to know that an increasing 
amount of hamburger meat and produce is being imported.
The fate of the country-of-origin labeling, known as COOL for short, will 
likely be resolved in the coming months as Congress rewrites farm policy. 
The battle over the labeling law comes at a time when American farmers are 
facing increasing competition from all corners of the world: soybeans from 
Brazil, wheat from Ukraine and apples from China, to name a few. American 
consumers, meanwhile, are eating more food grown and processed overseas.
During the last decade, the value of imported food has roughly doubled, to 
$65.3 billion in 2006.
The meat lobby has historically been a powerful and efficient operation in 
Washington, with deep ties to Capitol Hill and the Department of Agriculture. 
Along with the grocery industry, the meat lobby has waged an effective campaign 
to stymie efforts to carry out the law.
The law required country-of-origin labeling on beef, pork, lamb, fresh fruits 
and vegetables, seafood and peanuts. To date, the debate has mainly been driven 
by the meat industry, with the produce and peanut industries playing a much 
quieter role.
The biggest supporters of the labeling law in Congress come from Great Plains 
states where ranchers face stiff competition from Canada.
A central reason the seafood labeling was pushed through in 2005 was Senator 
Ted Stevens, Republican of Alaska, who was chairman of the powerful Senate 
Committee on Appropriations at the time. He went to bat for Alaska fishermen, 
who benefited from a provision in the law that fish and shellfish include not 
only country of origin but whether it was farm-raised or caught in the wild.
Today, both sides of the debate over origin labeling contend that the seafood 
labels support their arguments.
For instance, in March, the Food Marketing Institute, a trade organization, 
said seafood labeling had cost 10 times more than original estimates and failed 
to increase sales of American seafood.
But the United Fishermen of Alaska tell a different story, saying that origin 
labeling has increased demand and prices for their wild salmon. And with the 
current concerns over Chinese seafood, labeling of seafood gives consumers the 
option to buy something else, advocates say.
The push for origin labeling started in the mid-1990s, when cattle ranchers 
grew frustrated by the influx of imported beef, particularly from Canada, as a 
result of trade agreements that opened the border to imports. 
The thinking behind the proposal was that, given a choice, consumers would 
likely choose products from the United States over imported ones, even if they 
cost more. But origin labeling is not just about patriotism or a desire to help 
American farmers. Part of its appeal is better food oversight, and some 
proponents of the measure have played to consumer anxiety by calling into 
question the safety of meat from places like Mexico, Uruguay and Canada. China 
exports a negligible amount of meat to the United States.
“The consumer, upon seeing the U.S.D.A. label, would naturally presume that 
it’s a U.S. product,” said Bill Bullard, chief executive of the 
Ranchers-Cattlemen Action Legal fund, United Stockgrowers of America, an 
organization of cattle ranchers better known as R-Calf. He said the effect for 
meatpackers was that “they are able to bring in a cheaper product and sell it 
under the reputation of the U.S. cattle industry.”
Opponents of origin labeling say the measure is simply protectionism, aided by 
false claims about imported products. American meatpackers may stop buying 
imported cattle altogether given the costs of segregating and keeping track of 
such products.
They also say it would be difficult and expensive to label ground meat like 
hamburger, since it often includes meat from different cows.
“They talk about how the quality is better in the United States,” said Mark D. 
Dopp, senior vice president for regulator affairs and general counsel for the 
American Meat Institute, a trade group. “The standards are all the same. For 
these people to talk about how all this inferior product is coming in, it’s 
just nonsense.”
Legislation for origin labeling floundered until the 2002 Farm Bill was coming 
together, in part because of a strong push by Thomas A. Daschle, then the 
Senate majority leader, where support for the labeling law is strong. As a 
compromise, origin labeling was made voluntary for the first two years before 
becoming mandatory in 2004.
But those efforts were quickly undone by the meat lobby.
Just after the law was passed, the secretary of agriculture at the time, Ann M. 
Veneman, called it “unfortunate” and suggested that origin labeling could 
violate trade agreements, drawing a strong rebuke from the law’s advocates in 
Congress. 
During Ms. Veneman’s tenure, the top ranks of the Department of Agriculture 
included executives with ties to the meatpacking industry. For instance, her 
chief of staff, Dale Moore, was the former head of legislative affairs for the 
National Cattlemen’s Beef Association. The same trade group employed her 
director of communications, Alisa Harrison, and the deputy under secretary, 
Charles Lambert, who would have overseen the origin labeling program.
The National Cattlemen’s Beef Association, which represents both ranchers and 
meatpackers, opposes origin labeling.
The Department of Agriculture estimated that the cost of paperwork to manage 
the program in its first year would be $1.9 billion, a figure the Government 
Accountability Office said was questionable and not supported by the agency’s 
records.
But the real undoing of origin labeling occurred in Congress.
In 2003, a year before the labeling was supposed to go into effect, Mr. Bonilla 
pushed through a delay of mandatory origin labeling for another two years.
Two years later, again largely because of Mr. Bonilla’s efforts, the House 
passed an appropriations bill that prohibited the Department of Agriculture 
from spending money to put into effect origin labeling until September 2007.
According to the Center for Responsive Politics, a nonpartisan group that 
tracks campaign spending, Mr. Bonilla received $158,328 in campaign funds in 
2006 from the livestock industry, making him the top recipient in Congress. He 
was also the top recipient of campaign funds from the livestock industry in 
2004, with $132,900, and ranked second in 2002, with $78,350.
Mr. Bonilla, who was defeated in 2006 by Ciro Rodriguez, said it was common for 
committee chairmen to receive contributions from the industries that they 
oversee. Besides, he said his Congressional district was a huge cattle ranching 
and agricultural region.
Mr. Bonilla does not dispute that he delayed the labeling law from taking 
effect. But he said it was a bad idea that would be costly to not only cattle 
producers and meatpackers but grocery stores as well.
But now, with Democrats in charge of Congress, advocates of the labeling law 
are trying to mount their own lobbying and public relations blitz on Capitol 
Hill. And for now, they are receiving a warmer welcome from some Congressional 
leaders.
For instance, Mr. Bonilla’s successor on the subcommittee, Representative Rosa 
L. DeLauro, Democrat of Connecticut, is a supporter of the labeling law. Ms. 
DeLauro received $100,750 in campaign contributions from agribusiness in her 
2006 campaign, $4,000 of which came from the livestock industry.
“There will be mandatory COOL by 2008 at the latest,” she said.

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