On 2008/09/04, at 12:46 AM, STANLEY DOORE wrote:

Beware of price/quantity deception by grocery stores. For example,

Today's Safeway grocery store ad reads: "Refreshe Water 1-gallon or 3-liters" "2 for $1"

Knowledgeable people know that 3 L is much less quantity than a gallon for the same price. It's a major deception by Safeway stores and a major consumer rip off.

That's how stores are beginning to bilk the public. Contrast this with what 7-UP did. 7-UP gave buyers more quantity rather than less for the same price and used the slogan:
    "A Liter Bit More"

Stan Doore


Dear Stan and All,

If the truth is known, it is probably only a simple conversion mistake that will be corrected as soon as it is pointed out to the manager who is responsible for that particular store advertisement. However, it is important to remember that such errors delay the ultimate upgrade to the full use of the metric system (SI) markedly. Probably a better sign would have avoided measurements and conversions altogether by having an image of the container of water and a sign that read simply 'Refreshe Water — 2 for $1'.

These sorts of mistakes are quite common and occur everywhere if you choose to use a 'metric conversion' path — they are also enormously expensive. Remember this YouTube video where the (un-stated) problem was to find the difference between the height of the exhaust clip at the front (180 mm) and at the back (140 mm), watch http://youtube.com/watch?v=Omh8Ito-05M while you estimate the cost of employing several people to do this simple job!

To decide on a 'metric conversion' transition method looks like a correct decision because, on the surface, it looks simple. However, hidden behind this apparent simplicity are three quite separate and distinct learning paths. If you decide to use 'metric conversion' methods, then you and your companions will learn: (1) about the metric system; (2) more than you ever needed to know about old pre-metric measures, and (3) a whole new world of conversion factors and how to use them. I have written a three page article that explores these three learning paths; you can find this article about 'metric conversion' at http://www.metricationmatters.com/docs/MetricConversion.pdf

Cheers,

Pat Naughtin

PO Box 305 Belmont 3216,
Geelong, Australia
Phone: 61 3 5241 2008

Metric system consultant, writer, and speaker, Pat Naughtin, has helped thousands of people and hundreds of companies upgrade to the modern metric system smoothly, quickly, and so economically that they now save thousands each year when buying, processing, or selling for their businesses. Pat provides services and resources for many different trades, crafts, and professions for commercial, industrial and government metrication leaders in Asia, Europe, and in the USA. Pat's clients include the Australian Government, Google, NASA, NIST, and the metric associations of Canada, the UK, and the USA. See http://www.metricationmatters.com/ for more metrication information, contact Pat at [EMAIL PROTECTED] or to get the free 'Metrication matters' newsletter go to: http://www.metricationmatters.com/newsletter/ to subscribe.

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