** Caution: EXTERNAL Sender ** Mike, You have hit the nail on the head. The marketing people are the main problem in metrication. Their interest is to get the next sale before their competitor get it – they are not interested in educating the public – only in selling to the public. That is why we have laws about advertising. Unfortunately those laws are not always enforced and when there is a backlash (often fuelled by disinformation disseminated by politicians who ghav e no interest in the topic, but who see the opportunity tp gather a few quick votes), the authorities who should be enforcing the law step back from their responsibilities.
Martin From: USMA <usma-boun...@lists.colostate.edu> On Behalf Of Metricmike via USMA Sent: 09 February 2025 09:51 To: USMA List Server <usma@lists.colostate.edu> Subject: [USMA 2085] Even the French don't understand kW ** Caution: EXTERNAL Sender ** The attached screenshot is from a brochure for the VW id.7 and lists the battery capacity in kWh. You'll notice it also has ch the abbreviation for chevaux-vapeur (horse-power in English). I would say there is no correlation between the kWh capacity of a battery and power in horses unless its hp/h (ch/h). I've gone into car showrooms here and asked what the engine power is in kW and they give me the battery power, many people worldwide think the Watt is an electric unit and are confused when you ask them the power of the engine in kW. Across Europe the only power listed in the owner manual is kW for the engine. But it's an uphill battle getting the marketing people on board. Mike Payne France.
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