<[EMAIL PROTECTED]> wrote:
> My "last" professional writing assignment was to go down to a bank and
> write a story about "how the bank communicated to its new employees that
> it was genuinely concerned about his or her welfare". Doing that made
> me want to puke. I would rather shine shoes for passers-by on a street
> corner than slave away writing something I really disliked.
There is a theory about that kind communication saying that you can only
"seduce" your customers if you yourself has been "seduced". Simply meaning
that you can't "sell" a product without being "sold" yourself first. If
the writing assignment made you want to puke the result will most likely
also make the customers want to puke.
In layman's terms: You ain't fooling nobody. :o)
- Andreas
--
<URL:http://www.solitude.dk/>
Commentary on media, communication, culture and technology.
SPONSORED LINKS
| Individual | Fireant | Explains |
YAHOO! GROUPS LINKS
- Visit your group "videoblogging" on the web.
- To unsubscribe from this group, send an email to:
[EMAIL PROTECTED]
- Your use of Yahoo! Groups is subject to the Yahoo! Terms of Service.
