Spent the day pretty excited about the new iPod and (especially) iTunes. 
Tonight I was 
trying to explain to a friend how groovy it feels to have my vlog listed in 
iTunes and even 
featured in one of the "video podcasts" sliders on the store. 

He didn't get it and couldn't understand why any of this made any sense beyond 
a small 
curiosity or geeky fetish. After 30 minutes of instant messaging i realized 
that he simply 
likes TV. He's fine with it the way it is. He was fine with the public 
discourse around the 
election last year. He doesn't _want_ to join the conversation. in his words, 
"I just want to 
go to work, make my car payments" (yes it is an SUV) "and watch my Desperate 

I had reached an impenetrable wall. Of course I have no response for this. It 
was really 
weird to realize that this thing I am very passionate about (cultural change 
around the way 
we communicate and exchange ideas) was completely off my friend's radar.

I've been trying to write something about why I think this is important in my 
new blog 
Of course this isn't really about why the iPod specifically is cool. That's 
just a shiny new 
tool that is an exciting point of departure for a bigger idea.

I'm curious if other folks who might be excited like I am meet many blank 
stares from 
friends and family who don't get what the big deal is.


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