Video blogs are a case in point. Over the past year, thousands of
video versions of the increasingly popular Web logs, or blogs, have
sprung up online. Those looking to make money from their efforts are
turning to a series format. The Rocketboom video blog helped pioneer
this model, dishing up a three-minute newscast spoof five days a week
(see BW, 9/5/05, "Rocketboom's Powerful Lift-Off"). Now, Rocketboom
has a daily audience of 130,000 viewers and is distributed via TiVo,
which can now be used to watch Web videos on TV.

NETWORK NEWS.  Other series range from reports by techie blog
Engadget to Carp Caviar, an eclectic variety of animation, archived
footage, and cultural commentary. A standout is Ask a Ninja. After
watching the success of Tiki Bar and Rocketboom, Kent Nichols and
Douglas Sarine turned the information they had gathered about Ninjas
for an animation project into Ask a Ninja.

Launched after Thanksgiving, the series features a black-clad Ninja
who provides tongue-in-cheek responses to viewers' questions about
Ninja lore. It's attracted an audience of 25,000 people. Nichols says
the two expect to make money from packaging DVDs of short shows and
advertising, as it evolves.

             WWWhatsup NYC
http://pinstand.com - http://punkcast.com

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