We are looking for a female because our golf audience is mostly male.
<rant>
For golf, (not being a huge golfer myself...I throw clubs too often) I would say that I mostly see men golfing, men talking about golf, therefore a man who knows about golf would be the logical choice.
To request a female leads me to believe that you aren't looking for someone who knows anything about golf, but are looking for a chicky that will pull an audience.
I'll leave it alone, but these days it's all about the girl in front of the camera....it's so old media.
We could have our opinion altered if we found someone who is good.
randy
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