Interesting. I suspect the numbers are misleading. I doubt that all those people who have recorded a video, are actually interested in uploading it to the web. I dont expect even a third of internet users will become regular posters of video to the net, even if editing were very easy. And I know lots of people who would never dream of putting their own personal home videos onto the internet, never in a million years - eg people who place family privacy above sharing.
I have trouble even believing that 11% of internet adults currently upload their video to the web, no way! Steve Elbows --- In email@example.com, "Deirdre Straughan" <[EMAIL PROTECTED]> wrote: > > Video Nation: Agency Finds A Majority Now Create Their Own Video, But Few > Post Them by Joe Mandese, Thursday, Nov 30, 2006 8:00 AM ET IN A FINDING > THAT UNDERSCORES the potential of a vast, untapped market for user-generated > video, new research conducted by interactive agency Sharpe Partners > indicates that more than half (54) percent of adult Internet users currently > create their own video offline, but only 11 percent actually upload it to > the Internet. That margin, says Sharpe, represents a significant opportunity > for software and system providers to help facilitate the migration of a > burgeoning consumer generated video marketplace online. It also suggests an > even more profound fragmentation of the video marketplace is looming than > many industry experts may have predicted. One of the chief reasons for the > disparity between producing and posting video is the difficulty consumers > said they have with the process. The study, which was conducted online by > Harris Interactive, surveyed 2,125 U.S. adults between June 29 and July 2, > and found that more than two-thirds of those who create their own video > found it difficult to edit their content due to the lack of > consumer-friendly software. > > "Clearly, given easier solutions, consumers will be far more likely to edit > their videos," said Sharpe CEO Kathy Sharpe. "And those who edit their video > are presumably more likely to share it with others, which will expand this > market even further." > > *Joe Mandese is Editor of MediaPost.* > > http://publications.mediapost.com/index.cfm?fuseaction=Articles.showArticleHomePage&art_aid=51868 > > -- > best regards, > Deirdré Straughan > > www.beginningwithi.com (personal) > www.tvblob.com (work) > > > [Non-text portions of this message have been removed] >