With any new medium it takes time for people to figure out what works.

The first instinct (for those with experience in another medium) is  
to just copy what worked in the old medium to the new.  Early  
television shows featured guys standing around mics doing radio drama.

So I'm not terribly surprised that ABC's first instinct is to just  
copy traditional television (badly) into a web page, complete with 30- 
second ads.  Give them time, and they'll figure it out--or else  
someone else will figure it out, and Disney will acquire them to  
merge the companies.  But they're learning, in baby steps.

         -Peter

Disclaimer: I don't know if the first TV shows really were guys doing  
radio drama, but I heard it once and it sounded truthy.  Also, I  
can't get Amanda's ABC show to play, so I have no idea if the pre- 
roll ads everyone's complaining about are 30 seconds long or not.

On Dec 22, 2006, at 10:16 AM, Mike Meiser wrote:

> Howdy, I read through pretty much all the posts on new Amanda show on
> ABC. Who can blame me for not reading them all there were well over
> 100 all told.
>

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