OK the BBC seem to have got more detail on this, the story is
currently a main headline on their UK news site...

http://news.bbc.co.uk/1/hi/business/6305957.stm

Important new info includes:

"The system would be rolled out in a couple of months, he said, and
use a mixture of adverts, including short clips shown ahead of the
actual film."

"The audience of the YouTube website will not have to put up with
overly long "pre-roll" adverts. Mr Hurley said a clip of three seconds
length was one of the options, although the details had not been
worked out yet."

Cheers

Steve Elbows

--- In [email protected], "Enric" <[EMAIL PROTECTED]> wrote:
>
> Yes, Liz has a prior article on "Google Video Transitions to Video
> Search" with only YouTube for video hosting.  And providing video for
> AdSense customers:
> 
> "We'll be working with a wide set of content providers, grouping
> together high quality video content from providers with high quality
> ads and offering them as playlists which publishers can select from
> and display on their AdSense sites."
> 
> http://tinyurl.com/3ase4l
> or
>
http://newteevee.com/2007/01/25/google-video-transitions-to-video-search/
> 
>   -- Enric
>   -======-
>   http://www.cirne.com
> 
> --- In [email protected], "Steve Watkins" <steve@> wrote:
> >
> > Alternatively its because they are about to try to open up an
> > advertising revenue stream through their service, and know that they
> > have to be careful with this and at a minimum make a token gesture
> > that the creators who make the site what it is will get a piece of
> > that pie?
> > 
> > Ive no idea what they've actually got planned, at this stage
> > competitors probably wont be sure whats going to happen either -
> > theres no detail so its hard to speculate much, balancing adverts so
> > they dont alienate viewers, and revenue sharing so it doesnt alienate
> > creators, is the 64 million dollar question right now given that more
> > radical ideas about alternative revenue models are hard to come by.
> > 
> > Cheers
> > 
> > Steve Elbows
> >  
> > --- In [email protected], "David" <david@> wrote:
> > >
> > > Thanks for sharing the news Enric.  Here's a transcript of what he 
> > > said: 
> > > 
> > > "In terms of  paying users revenue against the content that they're 
> > > uploading, we're definitely going to move in that direction. 
But we 
> > > didn't want to build a system that was motivated by monetary
reward.  
> > > We wanted to really build a true community around video.  When you 
> > > start out with giving money to people from day one they'll just 
> > > switch to the next provider.  The people you do attract will just 
> > > switch to the next provider that's paying more.  So we feel
we're at 
> > > a scale now that we'll be able to do that and really still have a 
> > > true community around video."
> > > 
> > > I don't quite follow his reasoning: By not compensating creators
you 
> > > get them to stick around but by compensating them you give them 
> > > incentive to abandon you?  I think YouTube is as big as it is for 
> > > some other reason -- like first mover advantage or something like 
> > > that.  And when he says they're moving in that direction, I wonder 
> > > how long it will take.  We could put our videos on YT right now
with 
> > > ads attached, except for their TOS.  If they want to move in that 
> > > direction then how about changing those TOS now?  The only
reason YT 
> > > is "moving in that direction" is that other sites are nipping at 
> > > their user base.  This is good news for the small YT competitors.
> > > 
> > > 
> > > --- In [email protected], "Enric" <enric@> wrote:
> > > >
> > > > Liz Gannes at NewTeeVee reports that "YouTube CEO Chad Hurley said
> > > > today his company (now owned by Google) "is going to move in [the]
> > > > direction" of rewarding video creators for their content, as part 
> > > of a
> > > > panel discussion at the World Economic Forum meeting in Davos.":
> > > > 
> > > > http://tinyurl.com/268fju
> > > > or
> > > > http://newteevee.com/2007/01/26/youtube-to-share-revenue-with-
> > > creators/
> > > > 
> > > >   -- Enric
> > > >
> > >
> >
>


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