On 2/8/07, Rupert <[EMAIL PROTECTED]> wrote:
>
> You're right, though, Mike - they could have offered an opt-in/opt-
> out for DRM to all the tens of thousands of Indie labels they sell
> music for.  That would have produced the groundswell effect.  They
> either chose not to for the sake of reducing administration, or
> because they committed to the Big 4 contractually not to do this (and
> this surely would have been negotiable).


You see that would be 100% illegal. To as part of your negotiations be the
interference with a competitor... that's anti-trust pure and simple. Of the
most hienous type. Like when Rockefeller made railroads comit to not doing
business with his competition if they wanted to do business with him.

So... I think it's safe to say there's no f*cking way that has happened or
it would come out, will come out. Not even the RIAA has the cahones to
attempt that sort of crap.

So... it all comes down to steve jobs... either he will put his money where
his mouth is and allow people selling music in the apple store to opt-out of
DRM or he won't.  It's true it would only be a tiny bit of business and of
no great profit to apple for the time being, but it WOULD prove his point...
and it is a far better step then posting "open letters" on the web ranting
about how his hands are tied. Open letters, aka rants, are a last resort for
desperate people of few means... usually idiots who think to big for their
position or place... not for CEO's of multiple fortune 500 companies.

I don't resent him, I'm glad he did it, gleeful in fact. But if he really
feels that strongly then he should put his money where his mouth is at and
compete with emusic, cdbaby and the rest of the non-drm digital music
selling labels.

They could still turn it on, though, if they were really committed to
> fighting DRM - starting with the 'labels' that represent thousands of
> indie artists: aggregators like CDBaby and the very cool Tunecore.
> In fact, I wonder if we all shouldn't write to the boss of Tunecore,
> who's a very forward thinking dude, asking him to ask this of Apple.
> That'd make them put their money where their mouth is.


Exactly, exactly exactly. I don't know this tunecore though. They sound
cool. Maybe we could put together a list of all the non-DRM music sellers.

Magnatune is another one.

And my favorite, Cruxy.com by our very own Nathan Frietas who's been very
involved in this space. Cruxy is small, but it's wicked cool and it sells
not just music, but more importantly to you movies and videos. Anyone can
sell any sort of digital intellectual property on cruxy.

Tonecore, Cruxy, Magnatune, CDbaby, emusic. AllofMP3.com... Who else? Surely
someone has blogged about this subject... these are nothing less than the
FUTURE of intellectual marketplaces.

Of course we musn't forget google video. It's not music, but they do sell
non-drm videos.

The point, really, though, is that the people who really need
> educating are the managements of large media companies, politicians
> and regulators.  They're all obsessed with Piracy and they equate DRM
> with anti-piracy, end of story.  That's all they care about.  I
> wonder what the stance of the Unions are - Musicians' Union in UK and
> Producers and Directors groups - I bet they're all also on the Anti
> Piracy = DRM tip, and they'd be the first and easiest to persuade.  I
> might investigate and lend my voice, there must be lots of others
> writing to them about it already.
>
> Rupert


Great thoughts rupert. I have a video for you that I strongly suggest. It's
a presentation that's over a year old, but still EXTREMELY relevant. It's
about new models and potentials for video and television with bittorrent. I
happen to agree with most of it, and what's more I could  expand on and
further elaborate on many of his topics. The bottom line is that new methods
for distribution have the potential to make more money for producers than
ever, it's simply the distributors that are screwed... and that's exactly
why the RIAA sucks... because the primary job besides marketing of the major
labels is distribution. They say they represent the artists, but that's the
flimsiest line of B.S. ever. It'd be like CNN saying "but think about the
poor writers?" Those who make media don't even recieve penies on the dollar.
The distributors reap the rewards. New digital methods of distribution can
turn the network owners biz models upsidedown. That's what happens when
everyone in the world has the capability of raching a potential audience of
millions or even billions. Doesn't mean youwill... certainly doesn't mean
that your narcistic if you do put video online... it just means you've got
the opportunity... to go global, to go viral overnight.  I'm reminded of the
Fedex commercials... but this think kicks fedex's butt.

Anyway, check it out.

"The Future of BitTorrent (The day that TV died) (2005)"

http://www.mininova.org/search/future%20bittorrent/added

Peace,

-Mike

On 8 Feb 2007, at 03:07, Mike Meiser wrote:
>
> From the ReadWriteWeb article
>
> In effect (and Apple fans please don't get upset with this phrasing of
> > words), this article is a piece of propaganda from Apple. The
> position is
> > that Apple and Steve Jobs hate DRM just as much as you and I, so
> they will
> > gladly support the abolition of DRM - if the big record companies
> choose to
> > do so. Apple is positioning itself on our side, in the war against
> DRM. This
> > is all very well, and a very commendable stance from Jobs and
> Apple. But I'm
> > left feeling that surely there's more Apple can do to fight DRM
> than to
> > simply give a hospital pass to the record companies? Apple is
> after all
> > totally dominant in the online music industry, so it now has
> considerable
> > power of its own. They are not *totally* at the mercy of record
> labels....
> > are they?! Because that's what this article from Steve Jobs makes
> it out to
> > be.
> >
>
> Ding ding ding.
>
> I'm not saying I completely agree that this is a piece of apple
> propoganda... but posting open letters on the web is an act of
> desperation
> and surely Steve jobs has NOT exhausted all their possibilities.
>
> Hence, apple needs to put some get some lead out and offer artists the
> opportunity to sell non-drm mp3's.
>
> It is really that damn simple.
>
> Otherwise Steve jobs is a hypocrite, simply passing the buck.
>
> -Mike
>
> On 2/7/07, sull <[EMAIL PROTECTED]> wrote:
> >
> > interesting reaction...
> >
> > http://www.readwriteweb.com/archives/steve_jobs_music_drm.php
> >
> > On 2/7/07, Joshua Kinberg <[EMAIL PROTECTED]> wrote:
> > >
> > > Posted a reaction on my blog (trying to blog more these days)...
> > >
> > > <http://www.joshkinberg.com/blog/archives/2007/02/
> steve_jobs_take_1.php>
> > >
> > > -Josh
> > >
> > >
> > > On 2/7/07, Rupert <[EMAIL PROTECTED]<rupert%
> 40fatgirlinohio.org>>
> > > wrote:
> > > > Really interesting. And not just related to music. Online video
> > > > content is getting seriously locked up with DRM, and exactly
> the same
> > > > argument applies:
> > > >
> > > > Steve Jobs: "The third alternative is to abolish DRMs
> entirely... and
> > > > Apple would embrace it in a heartbeat. If the big four music
> > > > companies would license Apple their music without the requirement
> > > > that it be protected with a DRM, we would switch to selling
> only DRM-
> > > > free music on our iTunes store. Every iPod ever made will play
> this
> > > > DRM-free music.
> > > >
> > > > Why would the big four music companies agree to let Apple and
> others
> > > > distribute their music without using DRM systems to protect
> it? The
> > > > simplest answer is because DRMs haven't worked, and may never
> work,
> > > > to halt music piracy... these same music companies continue to
> sell
> > > > billions of CDs a year which contain completely unprotected
> music."
> > > >
> > > > I have ripped many of my DVDs to my Mac and iPod, and TV is
> taped and
> > > > digitised and YouTubed. Trying to DRM content sold legally on
> online
> > > > stores is pointless, expensive and even counterproductive. As I
> > > > banged on about a couple of weeks ago, the BBC is obsessed
> with DRM,
> > > > as so many broadcasters are - they just don't Get It, and yet
> they
> > > > could be leading the way since they're uncommercial.
> > > >
> > > > They're limiting the growth of the technology and marketplace in
> > > > pursuit of an expensive lost cause. The assumption is No DRM =
> > > > Unlimited Piracy = No Revenues & Problems with the Regulator.
> > > > There's a whole lot of politics here, but what annoys me most
> is that
> > > > DRM limits the choices of companies like Apple and the BBC in
> > > > developing their technologies and content, when could really take
> > > > things forward in a progressive way.
> > > >
> > > > We need to put pressure on the advocates of DRM to educate them -
> > > > they have 20th century mindsets and are afraid of the
> internet. But
> > > > who do we persuade and how do we do it? Jobs must have tried to
> > > > persuade the music companies' managements personally, and I would
> > > > guess he's done it energetically and articulately for years.
> And yet
> > > > it still hasn't worked. No wonder he's pissed off - it's Apple
> who
> > > > are getting sued, not the Big 4. (that's only part of the Story,
> > > > though, isn't it? iTunes aside, Apple have been getting more and
> > > > more insular and walled recently, it feels, so perhaps they been
> > > > infected with the DRM bug by their music biz partners and need to
> > > > take their own advice)
> > > >
> > > >
> > > > On 7 Feb 2007, at 01:03, Joshua Kinberg wrote:
> > > >
> > > > This is more related to the digital music industry, but I
> think its
> > > > important nonetheless:
> > > > <http://www.apple.com/hotnews/thoughtsonmusic/>
> > > >
> > > > Very interesting that Steve Jobs, whose company has probably
> benefited
> > > > most from DRM, is now taking an anti-DRM stance.
> > > >
> > > > -Josh
> > > >
> > > >
> > > >
> > > >
> > > >
> > > > [Non-text portions of this message have been removed]
> > > >
> > > >
> > > >
> > > >
> > > > Yahoo! Groups Links
> > > >
> > > >
> > > >
> > > >
> > >
> > >
> > >
> >
> >
> >
> > --
> > Sull
> > http://vlogdir.com (a project)
> > http://SpreadTheMedia.org (my blog)
> > http://interdigitate.com (otherly)
> >
> >
> > [Non-text portions of this message have been removed]
> >
> >
> >
> >
> > Yahoo! Groups Links
> >
> >
> >
> >
>
> [Non-text portions of this message have been removed]
>
>
>
>
>
>
> [Non-text portions of this message have been removed]
>
>
>
>
> Yahoo! Groups Links
>
>
>
>


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