In the interview, Arin nails it when he says that it's about creating a
community around the film.

What we're planning to do at Kinooga – funding film projects of all shapes
and sizes by allowing individuals to basically 'buy a ticket' to a film
project before it's made – is to tie a film's ability to break even to any
filmmaker's (videobloggers included) ability to create that community before
production begins. This allows the filmmaker to concentrate purely on craft
during production and post-production and placing the marketing and
distribution conversations post-post-production.

My belief is that we still are trying to force the square peg of old
advertising, distribution and revenue models into the newly-bored round hole
of really and truly independent film. We've shaken up the models of
filmmaking, but haven't shaken the models of funding and profit yet for a
host of reasons. I'm abundantly clear after watching this space and others
that change is possible, that there are many audiences that have passionate
interests in which they want to invest and that the processes of filmmaking
as we know it can be changed forever if we learn how to channel that
passionate interest properly.

Full Disclosure: Because I believe in creative people concentrating on being
creative as much as possible and thinking about money issues as little as
possible (or at least being able to choose WHEN to concentrate about money
issues), I'm the President and COO of Kinooga. We'll be doing a full-fledged
launch early next year, but you can look at our
far-more-complicated-than-intended and incomplete demo site at
http://kinooga.com for just a little while longer before it goes under
password protection. If you're reading this message and it's too late to see
the preview, mail me and I'll let you in. All things being equal, we'll be
launching early next year.



On 14/09/2007, Jay dedman <[EMAIL PROTECTED]> wrote:
>
>   > In the end, the writer felt they were a success on their own terms; a
> mix of
> > the old (distributor/booker/publicist) and the new (all of the above)
> would
> > be something to strive for.
> > Food for thought
>
> agreed.
> if you listen to Arin's recent interview, he totally admits they would
> have done things much differently.
>
> I guess the take away is that without their own grassroots efforts,
> they would have gotten zero love from the traditional system. Imagine
> how many movies die on the film circuit (which filmamkers pay to be
> in), hoping to be given attention.
>
> Arun responds here:
> "Thanks for forwarding. We've grossed more then that and way more
> people have seen the film since it's been on youtube and we've sold
> more DVDs since then as well.
> I haven't seen the article in release print but for the most part, it
> sounds like they basically get it.
> But actually to date we've grossed over 130K between theatrical,
> sponsorships, dvd sales to our audience and download sales.
> And soon we should be talking about a TV deal thats pretty cool and
> also getting the film onto more platforms."
>
> Jay
>
> --
> http://jaydedman.com
> 917 371 6790
>
> **check out the new look: ryanishungry.com**
>  
>



-- 
Jeffrey Taylor
President and COO, Kinooga
Mobile: +33625497654
Skype: thejeffreytaylor
Googlechat/Jabber: [EMAIL PROTECTED]


[Non-text portions of this message have been removed]



 
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