Thanks Richard. Interesting read. Now I know why Apple is worth over $2 
trillion.

Sent from my iPhone

> On Dec 8, 2020, at 10:44 AM, Richard Turner <[email protected]> 
> wrote:
> 
> 
> Here is the entire article from the Apple site.  Note the $549 price tag and 
> 20 hours of battery life plus automatic switching between devices.
>  
> ·         And, Drum Roll please, iOS 14.3 and Watch OS 7.2 must be coming out 
> in the next week since the last line of the article says: AirPods Max require 
> Apple devices running iOS 14.3 or later, iPadOS 14.3 or later, macOS Big Sur 
> 11.1 or later, watchOS 7.2 or later, or tvOS 14.3 or later.
>  
>  
> Apple introduces AirPods Max, the magic of AirPods in a stunning over-ear 
> design
>  
> ·          
> ·          
> ·          
>  
> AirPods Max feature incredible high-fidelity audio, Adaptive EQ, Active Noise 
> Cancellation, and spatial audio
> 
> <image001.jpg>
> AirPods Max bring the magic of AirPods to an all-new wireless over-ear design 
> with high-fidelity audio, Active Noise Cancellation, spatial audio, and more.
> Cupertino, California — Apple today announced AirPods Max, innovative 
> wireless headphones that bring the magic of AirPods to an over-ear design 
> with high-fidelity sound. AirPods Max combine a custom acoustic design, H1 
> chips, and advanced software to power computational audio for a breakthrough 
> listening experience with Adaptive EQ, Active Noise Cancellation, 
> Transparency mode, and spatial audio. AirPods Max come in five gorgeous 
> colors, including space gray, silver, sky blue, green, and pink, and are 
> available to order starting today, with availability beginning Tuesday, 
> December 15.
> “AirPods are the most popular headphones in the world, beloved for their 
> effortless setup, incredible sound quality, and iconic design. With AirPods 
> Max, we are bringing that magical AirPods experience to a stunning over-ear 
> design with high-fidelity audio,” said Greg Joswiak, Apple’s senior vice 
> president of Worldwide Marketing. “The custom acoustic design, combined with 
> powerful H1 chips, and advanced software enable AirPods Max to use 
> computational audio to wirelessly deliver the ultimate personal listening 
> experience.”
> ·         AirPods Max in silver.
> ·         AirPods Max in space gray.
> ·         AirPods Max in sky blue.
> ·         AirPods Max in pink.
> ·         AirPods Max in green.
> <image002.jpg>
> AirPods Max feature a breathable knit mesh canopy, distributing weight to 
> reduce on-head pressure. AirPods Max come in silver, space gray, sky blue, 
> pink, and green.
> <image003.jpg>
> AirPods Max feature a breathable knit mesh canopy, distributing weight to 
> reduce on-head pressure. AirPods Max come in silver, space gray, sky blue, 
> pink, and green.
> <image004.jpg>
> AirPods Max feature a breathable knit mesh canopy, distributing weight to 
> reduce on-head pressure. AirPods Max come in silver, space gray, sky blue, 
> pink, and green.
> <image005.jpg>
> AirPods Max feature a breathable knit mesh canopy, distributing weight to 
> reduce on-head pressure. AirPods Max come in silver, space gray, sky blue, 
> pink, and green.
> <image006.jpg>
> AirPods Max feature a breathable knit mesh canopy, distributing weight to 
> reduce on-head pressure. AirPods Max come in silver, space gray, sky blue, 
> pink, and green.
> previous
> next
> Custom Acoustic Design
> 
> From the canopy to the ear cushions, every part of AirPods Max is carefully 
> crafted to provide exceptional acoustic performance for each user. The 
> breathable knit mesh canopy, spanning the headband, is made to distribute 
> weight and reduce on-head pressure. The stainless steel headband frame 
> provides strength, flexibility, and comfort for a wide variety of head shapes 
> and sizes. Telescoping headband arms smoothly extend and stay in place to 
> maintain the desired fit.
> Each ear cup attaches to the headband through a revolutionary mechanism that 
> balances and distributes ear cup pressure, and allows it to independently 
> pivot and rotate to fit the unique contours of a user’s head. Each ear 
> cushion uses acoustically engineered memory foam to create an effective seal 
> — a critical factor in delivering immersive sound. The Digital Crown, 
> inspired by Apple Watch, offers precise volume control and the ability to 
> play or pause audio, skip tracks, answer or end phone calls, and activate 
> Siri.
> ·         Digital Crown and noise control button on AirPods Max.
> ·         AirPods Max ear cushion.
> ·         Pink AirPods Max.
> <image007.jpg>
> The Digital Crown provides precise volume control and the ability to play or 
> pause audio, skip tracks, answer or end phone calls, and activate Siri. The 
> noise control button easily switches between Active Noise Cancellation and 
> Transparency mode.
> <image008.jpg>
> AirPods Max ear cushions use acoustically engineered memory foam to create an 
> effective seal for immersive sound, and an Apple-designed knit textile wraps 
> each ear cushion for added comfort.
> <image009.jpg>
> From the canopy to the cushions, every part of AirPods Max is carefully 
> crafted to provide a comfortable fit and exceptional acoustic performance for 
> each individual.
> previous
> next
> Breakthrough Listening Experience
> 
> AirPods Max feature a 40-mm Apple-designed dynamic driver that provides rich, 
> deep bass, accurate mid-ranges, and crisp, clean high-frequency extension so 
> every note can be heard. A unique dual neodymium ring magnet motor allows 
> AirPods Max to maintain total harmonic distortion of less than 1 percent 
> across the entire audible range, even at maximum volume.1 Equipped with an 
> Apple-designed H1 chip in each ear cup, a custom acoustic design, and 
> advanced software, AirPods Max use computational audio to deliver the highest 
> quality listening experience possible. Utilizing each of the chips’ 10 audio 
> cores — capable of 9 billion operations per second — computational audio 
> powers a breakthrough listening experience that includes Adaptive EQ, Active 
> Noise Cancellation, Transparency mode, and spatial audio.
> <image010.jpg>
> AirPods Max custom acoustic design features a 40-mm dynamic driver and a 
> unique dual neodymium ring magnet motor.
> ·         Adaptive EQ: AirPods Max use Adaptive EQ to adjust the sound to the 
> fit and seal of the ear cushions by measuring the sound signal delivered to a 
> user and adjusting the low and mid-frequencies in real time — bringing rich 
> audio that captures every detail.
> ·         Active Noise Cancellation: AirPods Max deliver immersive sound 
> through Active Noise Cancellation so users can focus on what they are 
> listening to. Each ear cup features three outward-facing microphones to 
> detect environmental noise, while one microphone inside the ear cup monitors 
> the sound reaching the listener’s ear. Using computational audio, noise 
> cancellation continuously adapts to the headphone fit and movement in real 
> time.
> ·         Transparency Mode: With AirPods Max, users can switch to 
> Transparency mode to simultaneously listen to music while hearing the 
> environment around them — ensuring everything, including a user’s own voice, 
> sounds natural while audio plays perfectly. Switching between Active Noise 
> Cancellation and Transparency mode can be done with a single press using the 
> noise control button. 
> ·         Spatial Audio: AirPods Max use spatial audio with dynamic head 
> tracking to place sounds virtually anywhere in a space — delivering an 
> immersive, theaterlike experience for content recorded in 5.1, 7.1, and Dolby 
> Atmos. Using the gyroscope and accelerometer in AirPods Max and iPhone or 
> iPad, spatial audio tracks the motion of a user’s head as well as the device, 
> compares the motion data, then remaps the sound field so it stays anchored to 
> the device, even as the user’s head moves.
> ·         Woman wearing AirPods Max.
> ·         Man wearing AirPods Max.
> <image011.jpg>
> AirPods Max deliver a breakthrough listening experience with Adaptive EQ, 
> Active Noise Cancellation, Transparency mode, and spatial audio.
> <image012.jpg>
> AirPods Max combine a custom acoustic design, Apple H1 chips, and advanced 
> software to power computational audio for the ultimate personal listening 
> experience.
> previous
> next
> The Magic of AirPods
> 
> AirPods Max join the existing AirPods family in delivering unparalleled 
> wireless audio, whether a customer is listening to music, making phone calls, 
> enjoying TV shows and movies, playing games, or interacting with Siri. The 
> magical setup experience customers love with today’s AirPods and AirPods Pro 
> extends to AirPods Max with one-tap setup, followed by automatic pairing with 
> all the devices signed in to a user’s iCloud account, including iPhone, iPad, 
> iPod touch, Mac, Apple Watch, and Apple TV.
> AirPods Max automatically detect when they are on a user’s head using the 
> optical and position sensors. Once in place, AirPods Max play audio and can 
> pause once removed or when the user simply lifts one ear cup. With AirPods 
> Max, voice calls and Siri commands are crisp and clear due to beam-forming 
> microphones that block out ambient noise and focus on the user’s voice.
> <image013.jpg>
> AirPods Max feature the magical one-tap setup experience that customers love 
> with AirPods.
> Battery and Performance
> 
> AirPods Max feature great battery life with up to 20 hours of high-fidelity 
> audio, talk time, or movie playback with Active Noise Cancellation and 
> spatial audio enabled.2
> AirPods Max come with a soft, slim Smart Case that puts AirPods Max in an 
> ultralow power state that helps to preserve battery charge when not in use.
> <image014.jpg>
> When stored in the soft, slim Smart Case, AirPods Max enter an ultralow power 
> state that preserves charge.
> Additional Features
> 
> ·         Automatic switching allows users to seamlessly move sound between 
> iPhone, iPad, and Mac. When playing music on Mac, users can easily take a 
> call on iPhone and AirPods Max will automatically switch over.
> ·         Audio Sharing makes it possible to easily share an audio stream 
> between two sets of AirPods on iPhone, iPad, iPod touch, or Apple TV 4K. 
> Simply bring AirPods Max near the device and connect with a single tap.3
> ·         Siri capabilities include the ability to play music, make phone 
> calls, control the volume, get directions, and more. Siri can also read 
> incoming messages as they arrive with Announce Messages with Siri.
> Pricing and Availability
> ·         AirPods Max are available to order starting today for $549 (US) 
> from apple.com and in the Apple Store app in the US and more than 25 other 
> countries and regions. AirPods Max will begin shipping on Tuesday, December 
> 15.
> ·         AirPods Max require Apple devices running iOS 14.3 or later, iPadOS 
> 14.3 or later, macOS Big Sur 11.1 or later, watchOS 7.2 or later, or tvOS 
> 14.3 or later.
>  
>  
>  
> Richard
> "The Hitch Hiker's Guide to the Galaxy has this to say on the subject of 
> flying.
> There is an art, it says, or rather, a knack to flying. The knack lies in 
> learning how to throw yourself at the ground and miss."
> --Douglas Adams, from Life, The Universe and Everything, p.59
>  
>  
> Richard
> "The Hitch Hiker's Guide to the Galaxy has this to say on the subject of 
> flying.
> There is an art, it says, or rather, a knack to flying. The knack lies in 
> learning how to throw yourself at the ground and miss."
> --Douglas Adams, from Life, The Universe and Everything, p.59
>  
> Check out my web site at: www.turner42.com
>  
> *I’m not the card shark
>  
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