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----- Original Message -----
From: MacDailyNews
To: goodfo...@charter.net
Sent: Thursday, June 19, 2014 7:35 AM
Subject: [New post] T-Mobile US will give anyone a free Apple iPhone 5s with
unlimited data to test for a week
MacDailyNews posted: "[cfsp key="adsense_336x280"]T-Mobile US just
introduced 'T-Mobile Test Drive' and pioneered a new way to buy wireless in
this country. With T-Mobile Test Drive, people can receive an iPhone 5s and
unlimited nationwide service to take T-Mobile’s network f" Respond to this post
by replying above this line
New post on MacDailyNews
T-Mobile US will give anyone a free Apple
iPhone 5s with unlimited data to test for a week
by MacDailyNews
[cfsp key="adsense_336x280"]T-Mobile US just
introduced 'T-Mobile Test Drive' and pioneered a new way to buy wireless in
this country. With T-Mobile Test Drive, people can receive an iPhone 5s and
unlimited nationwide service to take T-Mobile’s network for a data-intensive,
seven-day spin at no cost whatsoever.
The new initiative puts T-Mobile’s data-strong
network in the spotlight, as the Un-carrier rolls out yet another major network
expansion ahead of the competition.
No More “Buying Blind”
The Un-carrier’s latest initiative takes aim at
the painful process of buying wireless in America today. People must decide on
a wireless provider without knowing how the network will really work for them –
where they live, go to school, work, and play. As a result, the U.S. wireless
industry has one of the highest “remorse rates” of any out there. Nearly half
(46%) of wireless customers say they’ve signed up with a carrier and then
wanted to leave, and one in 10 have actually left within the first 30 days of
making a switch. It’s a pain point ripe for an Un-carrier solution.
“The way this industry forces Americans to buy
wireless is completely, utterly broken. I’m here to tell you there’s a better
way,” declared John Legere, T-Mobile CEO and President, in a statement. “While
the carriers ask you to buy blind, the Un-carrier gives you transparency. Our
network kicks ass, and now people can experience for themselves what a
data-strong network can do with T-Mobile Test Drive.”
Starting this Monday, June 23, people can sign up
for T-Mobile Test Drive at www.t-mobile.com/testdrive. A few days later,
they’ll receive an iPhone 5s fully loaded and ready to go, and they can put
T-Mobile’s data-strong network to the test for seven full days on the world's
best smartphone. After the test drive, just drop it off at any T-Mobile store.
That’s it. Absolutely no money down. No obligation. No strings attached.
T-Mobile Test Drive is a first-of-its-kind
nationwide initiative from a major carrier that the Un-carrier is rolling out
at scale. During the first year of the program alone, T-Mobile expects at least
one million people to take a test drive.
More info: www.t-mobile.com/testdrive.
MacDailyNews Take: Nice to see T-Mobile using
the world's best smartphone for this program instead of a chintzy knockoff. Of
course, they want the customer's testing experience to be the best it possibly
can be.
Also, with iPhone 5s vastly leading in resale
value, it makes sense for T-Mobile to use iPhones, which retain their value far
better than iPhone wannabes, so T-Mobile can recoup a significant portion of
their program's device costs.
[Attribution: Business Insider. Thanks to
MacDailyNews Reader "Bill" for the heads up.]
MacDailyNews | Thursday, June 19, 2014 at 8:35 am
| Tags: Apple, carriers, iPhone 5S, T-Mobile Test Drive, T-Mobile US,
un-carrier | Categories: News | URL: http://wp.me/p19WFc-z6X
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