Posted by Orin Kerr:
Explaining the Unpopularity of Lawyers:
http://volokh.com/archives/archive_2009_08_23-2009_08_29.shtml#1251126409


   A recent [1]Gallup poll on public opinion towards various professions
   has the legal field once again near the bottom: Only 25% of people
   polled had a positive view of lawyers. I thought I would blog a bit on
   some of the reasons why, and whether those reasons are justified.
     I'm no expert on this question, but my sense is that the low public
   regard for lawyers has some origins that are justified and others that
   are less so. On one hand, I think lawyers are properly criticized for
   how they often use their power to protect the guild. Get a group of
   lawyers together and have them craft some new laws, and the chances
   are pretty good that the new laws will be favorable to lawyers. Given
   how much power lawyers can exercise, I think it's often fair for
   non-lawyers to look askance at the legal profession for this reason.
     On the other hand, I suspect that the low public regard for lawyers
   is partly explained by [2]isolation effects that result when lawyers
   take on advocacy roles in controversial disputes. Lawyers represent
   clients. And if you have a high-profile dispute with popular and
   unpopular sides, people are likely to remember the person who took the
   unpopular side. That person will often be a lawyer for the unpopular
   side, fostering a very negative impression of lawyers.
     Think about a legal dispute in which you identify really strongly
   with one side -- perhaps a criminal case in which the crime is heinous
   and evidence of guilt is overwhelming. Imagine you turn on your TV and
   you see a show about the case, and the lawyer for the other side is on
   the show. You're likely to think that lawyer is a [3]shyster: He keeps
   ignoring the evidence, changing the subject, and saying all these
   implausible things to try to help a very evil client. The sheer
   audacity of the lawyer representing the defendant slimeball with a
   straight face can leave a bad taste in your mouth -- a bad taste about
   lawyers.
     Sure, the good guys have a lawyer, too. And you'll agree 100% with
   what that their lawyer says. But you won't remember that as much as
   you will the lawyer who took the side you find so offensive. I'm no
   expert in the question, but I suspect that this sort of reaction helps
   explain part of the low public regard for lawyers.

References

   1. 
http://www.gallup.com/poll/122342/Automobile-Banking-Industry-Images-Slide-Further.aspx
   2. http://en.wikipedia.org/wiki/Von_Restorff_effect
   3. http://en.wikipedia.org/wiki/Shyster

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