Not that I expect to buy one soon, but I've seen the price/Kw given as $2000. It actually appears to be in Euros, although customers in the US might benefit from the common practice of leaving the number alone, and just changing the currency. I don't think this changes the economics at all for early adopters, but it may make the price curve go out a little further in time before it hits a more manageable $500/Kw.
I also note that reality is setting in with respect to domestic ecat certification (I think he said he'd be taking orders in 2012):
Andrea Rossi
November 1st, 2011 at 2:01 PM November 1st, 2011 at 2:01 PM
Dear Paolo:
To be ready to sell household E-Cats we need from 1 to 2 years.
Warm Regards,
AR

