Hi My server generates stats using webalizer. It gives me the following data: Total Hits Total Files Total Pages Total Visits Total Kbytes Total Unique Sites Total Unique Urls Total Unique Referrers here's a sample of what the report looks like taken from the MrUnix website: http://www.mrunix.net/webalizer/sample/usage_199905.html I want to know, if I'm creating a media kit for potential advertisers which data should I use? Also, which of the above would refer to impressions and unique visitors? I have an idea of what the answer is - however I need a DEFINITE answer. Your assistance will be greatly appreciated. thanks!
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