Not all clients are that way and I've been able to educate them. When
dealing with a local client I'll hand them my tablet with the page open in
IE and say "Can you comfortably read this?" Scalable font sizes become much
easier to sell.

When they respond with "well you have a high end system" I point to pages at
Dell, HP, etc. that show laptops with the same resolution or the higher
1600x1200 for $1,500. Then point out that it is the sub $1,300 ones that
have no option for the higher resolution screens. Which would they rather
have for customers?

Ask you clients if they would use the same ad on TV as they would in print.
The web is neither but is closer to TV than print. 

Then depending on the client I'll bring I the legal issues. Do they do
business with the government? Section 508 Do they sell to educational
institutions? Section 504 Then there is the issue of whether or not the ADA
applies since Spitzer forced large settlements out of Priceline and Ramada
Inns for not complying with the ADA on their websites. Do they want to risk
being a test case?

As far as CSS based layout, that's not even a topic of discussion. I just do
it. Very few of my clients even care how something is done as long as it
meets their requirements.

Though I had a RFP faxed to me yesterday that said in part under Site
Specifications - Design in part:

"Pages should weight no more than 75K and the interface should be designed
to cache.
Website must not require user plug-ins as a default
Site must be built in accordance to the Web Content Accessibility Guidelines
1., provided by the w3C and should also be as easily accessible to the
novice as well as the experienced internet user"

Site Specifications - Look and Feel:
"The site must reflect ... of industry. Enclosed with this RFP is a package
of sample marketing literature so the bidder can get a feel for our previous
and current marketing collateral."

This RFP is for a very large company with many Fortune 500 clients. They are
fussy about branding as well but recognize that the web is not print and the
criteria for judging how a website must look is not that it exactly match
their print campaign but that it has an overall look and feel that blends
and extends their print material.

Frankly, very few of my clients will ever look at their website in anything
other than their default settings so they don't realize what resizing can
do. On the other hand I do have a few who will use their Pocket PC or Palm
based phone to access their site. That makes the case against table based
layouts if they  had considered one.<g> 

Cheryl D. Wise
Certified Professional Web Developer
Microsoft FrontPage MVP
http://wiserways.com 
http://starttoweb.com - Not too late to register for the May session
Office: 713-353-0139 

-----Original Message-----
From: Stephen Caudill [mailto:[EMAIL PROTECTED] 
Sent: Wednesday, May 04, 2005 9:26 AM
To: [email protected]
Subject: Re: [wdvltalk] SCR: http://jva.caffeinegroove.com/

Cheryl D Wise wrote:
> BTW, what is wrong with using either keywords or percents for the font 
> sizes if ems are a bit out of reach right now?

Nothing at all.  And it's certainly encouraged practice.  I have simply had
a *whole* lot of trouble trying to use any scalable unit of measurement for
text within fixed width containers...  And a lot of my clients are designers
or people equally as fussy about their branding. 
They want fixed, controllable layouts.  As long as they continue to pay me,
they'll get what they want.

This brings us to the dicey part.  It's (imo) our responsibility as
developers to steer them in the right direction, of course.  But, I've found
it to be a huge turn-off to clients to be a pedant about best practices.
They really could give a shit.  They just want it done and they want it done
the way they envision it.  Now, if their tech-savvy friend tells them that
they need to have resizable fonts, they'll be inclined to listen to them,
but 9 times out of 10, if it's me saying it, they just want it to look like
the comp.... And if I have to nail a font-size, there's no more accurate way
to do that than with px.

And really, to be honest, if I have to throw my weight around about anything
in the development process, I'd rather it be about going with a CSS-based
layout or getting them to go with Rails for the back end :) In my
experience, there's only so much leeway a client will let you have before
they exert themselves, not infrequently just to have made the exertion
(who's da boss? das right!)

Wow.  that was a rant.  Sorry :)  hopefully there's a nugget for
conversation in there though.


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