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In today's business news.

George

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APPLE COMPUTER HAS PROFITABLE YEAR
Cupertino, Calif. - Apple Computer Corp. reported its first
profitable fiscal year since 1995 as sales of its new iMAC helped
the rebounding computer company earn a healthy $106 million in
its fourth quarter. The company's earnings released Wednesday
translated to 68 cents per diluted share, in the quarter ended
Sept.25, compared with a loss of $161 million, or $1.26 per
diluted share, in the same period a year earlier. Revenue fell to
$1.56 billion from $1.61 billion. Steve Jobs, Apple's co-founder
and chief executive officer, noted that fourth-quarter revenue
was down from a year earlier, but said it was an improvement over
the third quarter. Shares of Apple, which initially traded higher
after the news, finished the day down $1.371/2, or 4 percent, to
$87.87� on the Nasdaq Stock Market. The futuristic iMAC, which
has a $1,299 price tag including a monitor, has sold well since
it went on the market in mid-August. Apple said it sold 278,000
iMACs in its first six weeks on the market.

_______________________________________________________
George Matyjewicz,  C.M.O.  mailto:[EMAIL PROTECTED]
GAP Enterprises, Ltd.        http://www.gapent.com/
Moderator of E-Tailer's Digest http://www.gapent.com/etailer/
Your Resource for Retail on the Net  
Moderator E-Marketing Digest http://www.webbers.com/emark/
Marketing Your Web http://www.gapent.com/myweb/

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