Of course, it was for slapping me down, but still!! (I posted my comment here first and almost immediately realized my mistake - and corrected myself here, but didn't bother Gene with it, with the thought that he'd get five or six thousand identical posts...)
>From today - Santa Claus Nude: You say you got an amazing 207 Google hits for "Santa Claus nude" - I got 405,000!!! (I only glanced at the first few and they didn't seem to actually deal with a nude Santa Claus, though...) washingtonpost.com: Zero-Based Journalism, (Post Magazine, May 27) Gene Weingarten: Sigh. Will you people stop? The column made this clear: Exact phrases. You gotta use quote marks. This is not googlewhacking, which is a far less creativ enterprise.
