https://bugzilla.wikimedia.org/show_bug.cgi?id=43250

Matt Walker <[email protected]> changed:

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--- Comment #1 from Matt Walker <[email protected]> ---
When we do show a banner it's important that we record that fact -- it allows
us to determine the effectiveness of fundraising banners.

We also record the non showing of a banner as a sort of debug mechanism. We've
been attempting to use the data to determine why there is such a large
descrepency between requests for banners and impressions. It also allowed us to
model the falloff rate of impressions when we made the change to only show
banners to new users -- those that had only seen less than n banners.

Not a defense, just background -- this is exactly what we'd been doing before,
just more obvious now due to the requirement of the record impression call
(It's difficult to determine after the event what banner was served from
BannerRandom as that only provides us the slot number).

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