On Sat, Jan 8, 2011 at 3:56 PM, Fred Bauder <[email protected]> wrote:
> http://chronicle.com/article/article-content/125899/
>
> January 7, 2011
> Wikipedia Comes of Age
> By Casper Grathwohl
>
> Casper Grathwohl is vice president and publisher of digital and reference
> content for Oxford University Press.

I was particularly struck by

> How is that happening? Take the case of a project undertaken by the academic 
> music community. In 2006 a large group of musicologists began discussing, on 
> an academic listserv, their students' use of Wikipedia. One scholar issued a 
> challenge: Wikipedia is where students are starting research, whether we like 
> it or not, so we need to improve its music entries. That call to arms 
> resonated, and music scholars worked hard to improve the quality of Wikipedia 
> entries and make sure that bibliographies and citations pointed to the most 
> reliable resources. As a result, Oxford University Press experienced a 
> tenfold increase in Wikipedia-referred traffic on its music-research site 
> Grove Music Online. Research that began on Wikipedia led to (the more 
> advanced and peer-validated) Grove Music, for researchers who were going on 
> to do in-depth scholarly work. The rise in Grove traffic alerted me to the 
> music Wikipedia project, but I assume that other such projects that have 
> passed me by yielded similar positive results.

They are far from the first group to notice such traffic advantages.
It's kind of sad that group after group keeps rediscovering this - you
would think that the SEOs wouldn't be the only ones to appreciate the
value of Wikipedia linking them.

-- 
gwern
http://www.gwern.net

_______________________________________________
WikiEN-l mailing list
[email protected]
To unsubscribe from this mailing list, visit:
https://lists.wikimedia.org/mailman/listinfo/wikien-l

Reply via email to