It's not clear if they understand Wikipedia's image licensing policy. The
way that article is phrased, it sounds like they are licensing the picture
to Wikipedia.
The article also has this:
To mitigate this, we wrote an official biography on our client’s site. This
biography carried more weight than the online citations used by other Wiki
editors.
which sounds like a classic case of having to jump through hoops. since the
information would be equally accurate whether they created a page for it or
not.
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