http://www.wired.com/wiredscience/2011/08/spoilers-dont-spoil-anything/

> "I’ve always assumed that this reading style is a perverse personal habit, a 
> symptom of a flawed literary intelligence. It turns out, though, that I was 
> just ahead of the curve, because spoilers don’t spoil anything. In fact, a 
> new study [upcoming in _Psychological Science_] suggests that spoilers can 
> actually *increase* our enjoyment of literature. Although we’ve long assumed 
> that the suspense makes the story — we keep on reading because we don’t know 
> what happens next — this new research suggests that the tension actually 
> detracts from our enjoyment.
>
> The experiment itself was simple: Nicholas Christenfeld and Jonathan Leavitt 
> of UC San Diego gave several dozen undergraduates 12 different short stories. 
> The stories came in three different flavors: ironic twist stories (such as 
> Chekhov’s “The Bet”), straight up mysteries (“A Chess Problem” by Agatha 
> Christie) and so-called “literary stories” by writers like Updike and Carver. 
> Some subjects read the story as is, without a spoiler. Some read the story 
> with a spoiler carefully embedded in the actual text, as if Chekhov himself 
> had given away the end. And some read the story with a spoiler disclaimer in 
> the preface.
>
> ...The first thing you probably noticed is that people don’t like literary 
> stories. (And that’s a shame, because Updike’s “Plumbing” is a masterpiece of 
> prose: “All around us, we are outlasted….”) But you might also have noticed 
> that *almost every single story*, regardless of genre, was more pleasurable 
> when prefaced with a spoiler. This suggests that I read fiction the right 
> way, beginning with the end and working backwards. I like the story more 
> because the suspense is contained."

-- 
gwern
http://www.gwern.net

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