(it looks like a link didn't work well) On Thu, Sep 5, 2019 at 8:24 PM Mohammad Hekmat <[email protected]> wrote:
> Hi all, > > We are only 5 days into WLM 2019 and so far it's been amazing! More than > 28000 photos already! Kudos to all local organizers! > > The international team has been promoting the contest on its social media > accounts > (Facebook, Instagram and Twitter). We do our best to reach out to as many > people as possible,but in many cases, due to language barrier, it's much > more effective to do promotion in the local language. We've noticed > increased activity on social media by national competitions and we > certainly hope this momentum carries over until the end of the contest. > > Here are some tips to help you promote your campaign on social media: > > 1. Link all your social media to each other so when you post on one, > it automatically shows up on the other ones. Linking Facebook and Instagram > accounts is pretty straightforward and you can do it from either platform. > Instagram stories can be shared on Facebook stories as well. If you'd like > to share your FB and IG posts on Twitter you can use IFTTT > <https://ifttt.com/>service. It has some limitations (e.g., for posts > with multiple images) but overall it's quite useful. > 2. Make use of WLM stats page > <https://tools.wmflabs.org/wikiloves/monuments/2019>. It's a wonderful > tool to keep track of your local contest. You can see the total number of > uploads, number of users, and the daily breakdown. It also shows where you > stand in comparison to other national campaigns. > 3. Stay active throughout the month of September. In addition to > making posts make sure to like relevant posts and encourage those who are > potential participants by commenting under their posts/photos. > 4. Use Facebook and Instagram stories to keep your audience engaged. > If you have a large follower base, consider running a live event (e.g., > Instagram Live) for your audience to go live and ask questions. > 5. It's hard to constantly generate content. There are some easy ways > that will help you make a post without too much work. The best way is to > share someone else's story or post. One easy trick is again the stats. > Everyday the international team shares the stats in a story. For example, > today we posted "25882 photos so far and so far and counting, Ukraine 4156, > Italy 3244 ..." This is a good way of keeping the excitement alive. > 6. Be proactive! If you see a profile on social media with monument > photos invite them to share their photos through WLM. This is perhaps one > of the most effective ways. Typically, I leave a comment like this: "Great > pics of cultural heritage. Please consider sharing your photos on Wikipedia > through Wiki Loves Monuments photography competition. It runs through > Sep. 30 with the goal of visual documentation of monuments on > Wikipedia." This encourages people to join and puts all the keywords > (monument, Wikipedia ...) in a short message. > 7. It's all about word of mouth so ask your followers/friends to be > your ambassadors and encourage others to join. Previous years' participants > are typically excellent candidates to help with promotion. > 8. If you have access to people with large accounts ask them to tell > their followers about WLM. This, if done correctly, can help a lot. When > Wikipedia account on Instagram started following us and told about us to > their followers we immediately got many new followers. > 9. Make sure to update your information on this page: > https://commons.wikimedia.org/wiki > /Commons:Wiki_Loves_Monuments_2019/Social_Media > > <https://commons.wikimedia.org/wiki/Commons:Wiki_Loves_Monuments_2018/Social_Media> > so > we keep you in mind when promoting WLM on our social media > > please use https://commons.wikimedia.org/wiki/Commons:Wiki_Loves_Monuments_2019/Social_Media > > 1. Consider switching to a business profile on Instagram. It allows > you to look at stats and performance of each post and the overall audience > of your account. It's free and contrary to what the name suggests won't > make you look like a business. You can select the category to be: Community > Organization > 2. If there is a specific monument that you want to have a photo of, > you can easily find people who have photos of that monument on social > media. Let's say you want photos of Ruins of Kilwa Kisiwani in > Tanzania. If you search #KilwaKisiwani on Instagram you will find 280 > photos with this tag. Some of them look good for Wikipedia. You can then > just leave a comment or send a message to the photographer and ask them to > submit the photo through WLM. This works particularly well with countries > that have a short list of monuments or the newcomers to WLM who don't have > a large follower base. > > If we have missed you or you feel you'd want us to mention you more > frequently, please send an email to [email protected]. > > Thanks and good luck, > Mohammad > _______________________________________________ > Wiki Loves Monuments mailing list > [email protected] > https://lists.wikimedia.org/mailman/listinfo/wikilovesmonuments > http://www.wikilovesmonuments.org
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