> Costs don't scale linearly with pageviews. Nor do donations, > especially when you consider that much of that growth in pageviews now > comes from the 'Global South' (where people generally have less > disposable income to donate) and from mobile devices (which we don't > really fundraise on, although I believe this is something WMF wants to > work on next year).
This very reasonable sounding theory is contradicted by measuring the actual data at http://wikimediafoundation.org/wiki/Special:FundraiserStatistics I have heard so many reasonable sounding theories from Foundation staff who refuse to measure the corresponding data over the past year that I am beginning to wonder whether I should compile them for publication. _______________________________________________ Wikimedia-l mailing list Wikimedia-l@lists.wikimedia.org Unsubscribe: https://lists.wikimedia.org/mailman/listinfo/wikimedia-l