I'm bumping this thread because there has been a somewhat high-profile incident of misuse of Wikipedia by a corporate entity.
This is not entirely the same as undisclosed paid editing, but it was certainly a misuse of Wikipedia. https://www.theverge.com/2017/4/12/15259400/burger-king-google-home-ad-wikipedia https://en.wikipedia.org/w/index.php?title=Whopper&diff=773807497&oldid=773585358 It seems to me that this kind of behavior, and accompanying waste of Wikimedia volunteers' time, is likely to continue until WMF Legal cracks down and starts making it financially painful for organizations to misuse Wikipedia in all their various creative and inappropriate ways. A quote from http://www.marketwatch.com/story/clever-burger-king-ad-attempts-to-hijack-google-home-devices-2017-04-12: “Burger King saw an opportunity to do something exciting with the emerging technology of intelligent personal assistant devices,” a Burger King spokesperson said. I would like for WMF to make Burger King feel that their misuse of WIkipedia was inappropriate and for WMF to hit them where it counts -- in their checkbook -- and with enough force that corporations will decide that messing with Wikipedia is both ethically wrong and financially not worth the risk. WMF needs to change marketers' thinking from the idea that messing with Wikipedia is "an opportunity" to "a big risk." I would like to see WMF Legal get energized about cracking down on these kinds of situations, and I'd be happy to have WMF make an expensive example of Burger King to deter misconduct by others. Pine _______________________________________________ Wikimedia-l mailing list, guidelines at: https://meta.wikimedia.org/wiki/Mailing_lists/Guidelines and https://meta.wikimedia.org/wiki/Wikimedia-l New messages to: Wikimediafirstname.lastname@example.org Unsubscribe: https://lists.wikimedia.org/mailman/listinfo/wikimedia-l, <mailto:wikimedia-l-requ...@lists.wikimedia.org?subject=unsubscribe>