Hey all! Just a very brief update!

***We are live!***

Banners went up at 1600UTC. It's been 7ish hours and so far things are
ticking over nicely!

***A blog!***

Lisa Gruwell and Megan Hernandez have written a blog post announcing the
launch of the campaign and why every donation to Wikipedia is important (

***Supporting the fundraiser on social media!***

There are a number of ways you can support the fundraiser on social media:

[1] Twitter: Share why you love Wikipedia and free knowledge using the
hashtag #ILoveWikipedia.

[2] Facebook: Put our I Love Wikipedia Facebook frame to your profile pic.
You can add it for a few hours, a day, or forever. We made these frames to
give our supporters another way to show how important Wikipedia is to them.
Over 26,000 Facebook users added the frames during last year’s fundraiser,
with over 500,000 views in the first 24 hours. That’s one huge party, and
you’re invited. :) (https://www.facebook.com/profilepicframes)

[3] Anywhere: Please share something you love about the Wikimedia movement
with the donation link (https://donate.wikimedia.org) and the hashtag
#ILoveWikipedia. Ask your friends to do it, too! I’m sure teachers, college
students, journalists or librarians in your circle might have something to

[4] Amplify or share our videos, which will be going up on social media
over the coming days. The first one is a play on the "cup of coffee"
message in our fundraising banner. You can help by sharing on Facebook,
Twitter, or Instagram. Whichever floats your boat!

***Sharing videos!***

We're trying something interactive this year on social media. Jimmy Wales
has recorded a series of extremely short and playful videos that will
explain the importance of Wikipedia, ask our readers to respond to
questions in their own words, and/or play on some of our most common
elements. There are a number of videos that will go out over social over
the coming weeks, including some that are funny and some that are simply
informative. We plan to measure how these videos resonate and what effect
they have on donations.

You can see the first video (about 'the cost of a cup of coffee') on
Facebook [1] Twitter [2] Commons [3] YouTube [4] and Vimeo [5]

[1] https://www.facebook.com/wikipedia/videos/10155753105638346/

[2] https://twitter.com/Wikipedia/status/935556395398709249


[4] https://www.youtube.com/watch?v=ydrpWcsaECg

[5] https://vimeo.com/244658321

***That’s all for now! Thank you everyone for your support! I’ll update you
again later in the week!***



*Community and Audience Engagement Associate*
*Advancement (Fundraising, Wikimedia Foundation*
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