Gnangarra,

Surprisingly enough, Covid-19 had little discernible effect on WMF spending
outside the US, which reached its highest ever level in 2020/2021.

Below are the non-US expense totals for the last five fiscal years, per the
Form 990 (Schedule F, usually starts around p. 30) for each[1]:

2016/2017: $11,636,258
2017/2018: $15,191,106
2018/2019: $16,639,727
2019/2020: $19,387,650
2020/2021: $20,076,181

Spending in the global south in 2020/2021 was also the highest it's ever
been, at $3.8 million (based on adding the totals for Sub-Saharan Africa,
South Asia, Middle East and North Africa, South America, and Central
America and the Caribbean), with the 2019/2020 total the second highest at
$3.0 million.

Andreas

[1] https://wikimediafoundation.org/about/financial-reports/


On Mon, Jun 20, 2022 at 2:01 PM Gnangarra <gnanga...@gmail.com> wrote:

> Kaya
>
> "Global South" a term we had discontinued to emphasise as a way to divide
> the community did apply to more than just India.
>
> I really dont think looking at 2020/2021 figures is really fair either by
> yourself or by the fundraising people if that's what they used.  That
> period had a significant downturn in everyone's capacity to do anything.
> Everything the WMF does would be in some way to support volunteers either
> directly or indirectly; whether that is keeping the servers running and
> updating software, providing community support through funding initiatives,
> raising awareness, or simply managing the whole circus.  I'm not supportive
> of playing mind games nor word games with statistics and dollar signs by
> anyone, especially where it pits the value of volunteers against the value
> of staff. We are as a community better than that.
>
> Getting good messaging out there is necessary, we should be moving away
> from those early messages and evolving new messages that reflect where we
> are as a movement now and where we want to be in 10 years.  What we don't
> need is messaging that confuses people. After 20 years we need any
> promotion of the movement to reflect the community as a valuable long term
> respectable, trustworthy, reliable, and neutral partner organisation.
>
>
> Boodarwun
> Gnangarra
>
>
> On Mon, 20 Jun 2022 at 20:06, Andreas Kolbe <jayen...@gmail.com> wrote:
>
>> Hi Gnangarra and all,
>>
>> I only mentioned how little money went to India in 2020/2021 because of
>> the WMF's recent claim in the Indian Express that "a lot" of the money
>> raised is flowing into the Global South.[1]
>>
>> You raise the messaging used to request donations. Here are six key
>> phrases from the India emails (as linked on Meta[2]) that caught my eye (my
>> emphases):
>>
>> Phrase 1: We *choose not to charge a subscription fee*, but that doesn't
>> mean we don't need support from our readers
>> Phrase 2: kindly consider giving again, or even increasing your gift, *to
>> keep Wikipedia free* and independent.
>>
>> Should the option of charging a subscription fee for "The Free
>> Encyclopedia" even be hinted at in a fundraising email? Bear in mind that
>> the WMF Mission is "to make and keep useful information from its projects
>> available on the internet *free of charge, in perpetuity*." It is only
>> because of this commitment that volunteers are prepared to work for free.
>>
>> Also, isn't there something of a logical contradiction in begging people
>> – especially people in developing countries – for money "to keep Wikipedia
>> free"?
>>
>> Phrase 3: About a year ago, you donated Rs. 313 to *keep Wikipedia
>> online for yourself and millions of people around the world*. Each year,
>> fewer than 2% of Wikipedia readers choose to support our work.
>> Phrase 4: please renew your gift to ensure that Wikipedia *remains
>> independent, ad-free, and growing* for years to come
>> Phrase 5: can we count on you to renew your solidarity with a small
>> donation? It will *keep Wikipedia online, ad-free, and growing* for
>> years to come
>>
>> Wikipedia's independence (also used as a hook on the Wikipedia banners)
>> is safer than ever, if it's to be measured by the WMF's money reserves,
>> which at an estimated $400 million are now greater than they've ever been.
>>
>> Wouldn't we like to see the WMF saying more about what it actually does
>> with the money, rather than falling back on these old stock phrases from
>> yesteryear, about keeping Wikipedia online, or keeping it free? They might
>> have been appropriate fifteen or twenty years ago, when the Foundation was
>> finding its feet financially, but seem very out of step with the current
>> financial realities.
>>
>> Phrase 6: 31% of your gift will be used to *support the volunteers* who
>> share their knowledge with you for free every day.
>>
>> 31% of 2020/2021 donations revenue would have been about $50 million.
>> I've been told the 31% figure comes from the Annual Report[3] (where it is
>> called "*Direct support to communities*" and refers to 31% of spending,
>> which is much less than 31% of revenue). But even so, it is unclear to me
>> what specifically this amount refers to. It is certainly an order of
>> magnitude more than the WMF's grants to the community in 2020/2021.
>>
>> Andreas
>>
>> [1]
>> https://indianexpress.com/article/technology/tech-news-technology/raju-narisetti-interview-wikipedia-trust-transparency-7940621/
>> [2] https://meta.wikimedia.org/wiki/Talk:Fundraising#Indian_email_texts
>> [3]
>> https://wikimediafoundation.org/about/annualreport/2020-2021-annual-report/financials/
>>
>>
>> On Sun, Jun 19, 2022 at 10:55 AM Gnangarra <gnanga...@gmail.com> wrote:
>>
>>> It doesn't matter where the money goes, everyone benefits and there was
>>> a period where the WMF was doing a lot of work in India without fundraising
>>> there. Its all relative Australia was contributing over 2m per year(highest
>>> per capita of anywhere at the time) yet there was nothing being spent in
>>> Australia.
>>>
>>> The issue is the messaging requesting donations should be honest. At
>>> least two of those statements are very much questionable, and at the same
>>> time we shouldn't be sending multiple requests close enough to each other
>>> that people are complaining which means many others are just sending emails
>>> to spam which become permanent filters.
>>>
>>> On Sat, 18 Jun 2022 at 23:33, Andreas Kolbe <jayen...@gmail.com> wrote:
>>>
>>>> Dan,
>>>>
>>>> I am happy to give you the TL;DR version:
>>>>
>>>> As best I can make out, the WMF's average salary cost per employee is
>>>> now about $200,000.
>>>>
>>>> More could be said, of course:
>>>>
>>>> – The WMF had already exceeded its revenue goals for the 2021/2022
>>>> fiscal year by the end of March, bringing in over $150 million in the first
>>>> three quarters[1] (total expenses last year were $107 million).
>>>>
>>>> – Including the endowment, I estimate the WMF now has about $400
>>>> million in assets (almost all in cash and investments).
>>>>
>>>> – In India, past donors are reporting being inundated with daily WMF
>>>> emails telling them money is needed to keep Wikipedia online, independent,
>>>> ad-free and thriving.[1]
>>>>
>>>> – Internet hosting costs are $2.4 million per year, and Erik Möller
>>>> thought in 2013 the Wikimedia mission was sustainable on $10M+/year.
>>>>
>>>> – Very little of Wikimedia's money actually goes to India (0.64 million
>>>> in 2020 for all of South Asia, per Form 990).[3]
>>>>
>>>> Andreas
>>>>
>>>>
>>>> [1]
>>>> https://commons.wikimedia.org/w/index.php?title=File:Wikimedia_Foundation_Tuning_Session_FY21-22_Q3_Advancement.pdf&page=9
>>>> [2] https://www.facebook.com/deemopahan/posts/10159230509968878
>>>> [3]
>>>> https://upload.wikimedia.org/wikipedia/foundation/e/e4/Wikimedia_Foundation_2020_Form_990.pdf#page=29
>>>>
>>>> On Sat, Jun 18, 2022 at 3:46 PM Dan Garry (Deskana) <djgw...@gmail.com>
>>>> wrote:
>>>>
>>>>> On Fri, 17 Jun 2022 at 23:25, Andreas Kolbe <jayen...@gmail.com>
>>>>> wrote:
>>>>>
>>>>>> If you've spotted an error in my reasoning or think you can provide a
>>>>>> better estimate, please do so and share your working. Many eyes make all
>>>>>> bugs shallow.
>>>>>>
>>>>>
>>>>> My feedback is that you've put so many walls of text and numbers on
>>>>> this mailing list, that whatever point you're attempting to make is buried
>>>>> underneath it.
>>>>>
>>>>> Dan
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>>>
>>>
>>> --
>>> GN.
>>>
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>
>
> --
> GN.
>
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