David Gerard wrote:
> Are you *sure* we can't put a narky message when iPhone users click a
> video? Adobe do!
>
> http://twitpic.com/kf361
>
> (assuming it's real - can anyone with an iPhone please check?)
>
>   
    Adobe is the most feared company on the web right now.

    Even though Microsoft has the most popular browser,  a number of 
excellent alternatives exist:  Firefox, Safari, Opera, Konquerer, and 
Chrome.  They don't support 100% of what IE supports,  but you can 
browse the web all day with them and rarely find a site that they don't 
work with.

    There are no entirely satisfactory replacements for Flash and 
Acrobat,  and certainly not cross-platform and widely installed.
       
    On top of all that,  Apple and Microsoft both have personal 
vendettas against Adobe.

    Five years ago web video was buried beneath a three-way battle 
between the MicrosoftOnlyMediaPlayer,  TheRealBadMediaPlayer,  and 
TheQuicktimeMediaPlayerThatWorksOccasionally.  Publishing video online 
would typically mean creating files for all three players,  and probably 
at 2-4 different quality levels,  so you might have 6-12 files.  Then 
there would be a complex hunk of javascript that would try to guess 
which player you had,  which would work right...  if you were lucky.

    Then there was the whole codec nightmare;  even if you had the right 
player,  you probably didn't have the right codec.  Although there were 
supposedly mechanisms for installing new codecs,  you'd usually risk 
wrecking your ability to play video at all if you tried to install a codec.

    Macromedia (later aquired by Adobe) quietly introduced video 
capability in Flash...  It was a few versions later when Flash video 
players were widespread,  and then all of a sudden people realized that 
web video could be as simple as pushing "Play" and having the video 
really play.

    Apple and Microsoft,  both of whom have ambitions to control digital 
video,  will never forgive Adobe.



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