[Winona Online Democracy]
Title: Re: FW: [Winona] NY Times Pharm reps
article
Paul I like your ideas on us managing our health care more
and being in charge. I'm not sure that I watch enough television
to see a commercial that fits my possible medical complaints as they
come up . But there's ready access to more information than the
mind can process. I take Lipitor... I just did a Google
Search and found 3,560,000 Hits.. (I'd report back in a
couple days which ones I find most helpful if my wife relieves me of
my weekend duties) I'd be curious to know how much
my cost of Lipitor is affected by advertising percentage wise?
Also, what hard information is conveyed in advertising that really
helps informed choice? It seems to me it's just to create brand
awareness? Have drug sales significantly increased since
prescription drugs are more widely advertised? Randy
Schenkat
[Winona Online Democracy]
I disagree with Craig and others on
Advertising-
While I have faith in my doctor that does not mean
they know everything about every drug. I want to be informed
about new drugs just like new products which may make my life better.
I want to be "in charge" of my healthcare and advertising enables
me to make choices along with my doctor. If I see a benefit I
want the choice to buy it and pay for it with or without insurance.
One of my son's is a pharmaceutical representative and I have
more faith in his product knowledge on his products than the doctors
he services due to his in depth training on his company's products
and their knowledge of competitive products. It is also my
understanding than the practice of entertainment etc. has been
eliminated some time ago by most of the major pharmaceutical
companies.
I never want my access to new products to be censored
by anyone and in particular by someone who may have my life in their
hands. Knowledge is power but staying on top of one's
profession is much more difficult than most are willing or able to do
because of their daily work load. Give me advertising and the
ability to ask questions over being dependent on rationed solutions or
conclusions.
Paul Double
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--
Randy Schenkat 1358 Skyline Dr. Winona, Mn
55987 507-452-7168
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