Just think about how this may effect contract negotiations when the actors
ask for a royalty percentage of the downloads. Btw, there are plenty of
affiliate programs out there to make some revenue from. (hint, hint, wink,
wink)
Frank Muto
President/CEO
FSM Marketing Group, Inc
----- Original Message -----
From: "Marlon K. Schafer (509) 982-2181" <[EMAIL PROTECTED]>
Gotta just love it.
While people are getting rid of phone lines and more and more streaming
content is coming across the net.
TV will come across the internet and you'll buy it on a per show basis.
The producers of the shows will completely cut out the middle man (catv
AND sat tv) every chance they get. (don't laugh, it's already starting:
http://abc.go.com/fsp/index.html?channel=DesperateHousewives) In fact,
you can download the shows from iTunes if you want, $1.99 per show.
I think, long term, it's gonna be all about the net. It's gonna be to the
cable companies just like catv and sat have been for the broadcast
stations. Yeah, they are still there but they really don't matter.
It'll be wireless internet and cell phones for a LOT more people than
today. Heck, I hate paying for stations and shows I don't ever watch. OR,
worse yet, those that I really don't want to support.
We'll now how close to right I was 20 years from now.
Marlon
----- Original Message -----
From: "Dawn DiPietro" <[EMAIL PROTECTED]>
Sent: Thursday, September 07, 2006 6:34 AM
Subject: [WISPA] Broadband Bundles of Joy
Broadband Bundles of Joy
SEPTEMBER 7, 2006
Cost savings drive bundled services
By Ben Macklin - Senior Analyst
Bundled services are not new, but consumers are becoming increasingly
attracted to the cost savings and potential customer service benefits
that can accrue from bundling their Internet access with TV, phone or
cellphone services.
A new report from Telephia suggests that as of mid-2006, over 31 million
online households in the US were buying two or more services from one
provider. This equates to nearly 43% of online households.
The Internet/TV combination is the most popular bundle at the moment,
according to Telephia, with approximately 13 million households taking
that double play, compared with 10 million households taking the double
play of Internet/phone. Triple-play households only numbered five million
and the quad play, which includes mobile phone service, is still a
rarity.
Research firm IDC forecasts 84 million bundled communications subscribers
in the US in 2010, which will likely be nearly every broadband household
in the country at that time.
For its recent Broadband Prices & Bundles report, eMarketer surveyed a
selection of the leading broadband access providers in the US to assess
their multi-play offers. While Verizon does offer multichannel TV
services over its fiber-to-the-home Fios network in select areas of the
country, telecom operators have partnered with satellite TV providers in
order to include digital TV services to their bundles.
The data show that a basic triple-play bundle is currently available for
approximately $100 per month. It is worth pointing out that, typically,
cable providers offer significantly greater amounts of Internet bandwidth
to their customers than telecom operators, so value is in the eye of the
beholder. Furthermore, different phone and digital TV services mean that
it is not always an apples-to-apples comparison. Nevertheless, the data
below provide a useful snapshot of multi-play prices as of June 2006.
*Cost savings are the primary driver for consumers to bundle their
communications services, particularly when a consumer looks at triple-
and quad-play offers, according to the Telephia data presented below.
Convenience and customer service, however, are other important drivers
that should not be underestimated by service providers.*
For more information on service bundling, see eMarketer's Broadband
Prices & Bundles: International Trends report.
http://www.emarketer.com/Article.aspx?1004149
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