The San Francisco Chronicle of Television Education
Give NBC a hand
Tim Goodman
Tuesday, January 27, 2009

Everything we know we learned from television:

-- One of the best tidbits from the TV world over the last several weeks 
is that, according to Daily Variety, NBC has decided it needs a "brand 
makeover." The trade publication says NBC needs to find some focus about 
what it should be known for - that the crazy scheduling, terrible shows 
and muddled leadership do not necessarily scream "Must-See TV" anymore.

Of course, we're more than happy to help. How about, "Like ABC and CBS 
and Fox, but without all the hits." Or, "Lametastic!" We also think 
bringing in the peacock logo is a plus because it reminds viewers of the 
old days. How about: "NBC. Now in color." Sometimes speaking the truth 
to viewers hits a chord. "Our Thursday night rocks! Except for 'Kath & 
Kim.' And 'ER.' " How about, "We kick the CW's backside most nights!"

-- ABC didn't have such great ratings for the Season 5 premiere of 
"Lost." Part of that has to do with switching nights - Wednesdays are 
tough. Part of that is also leading off with quantum physics as the key 
ingredient. Americans love a good brain knot.

-- Message to Oprah: This may come as a surprise to you, but when 
America elected President Obama, you were not on the ticket. Give the 
man some space. You're like a crazy stalker. Get back on Oprah Force One 
and head home.

-- For all of you "Blossom" fans wondering what the adorable little one 
is up to these days, well, she's got a couple of kids and a doctorate - 
bet you didn't think we were going in that direction - and is reportedly 
not interested in a career in academia. She wants to act. You know what? 
This is too easy. We're moving on.

-- If the "Blossom"-as-suburban-mom thing doesn't make you feel old, try 
this one: "SpongeBob SquarePants" is 10 years old. A decade since the 
first. And yes, we remember our first "I've got a spongebob in my 
squarepants" joke, delivered pretty close to the announcement that the 
show was being developed. Always on the bleeding edge of dumb.

-- Now that AMC has finally come to its senses and paid "Mad Men" 
creator Matthew Weiner to stick around for a couple of seasons (via a 
small truckload of money - small being relative), the new question of 
importance is this: When is Season 3 coming? Stop counting your money 
and get to work!

-- In 1991, Kelli McCarty was Miss USA. Later she starred on "Passions," 
one of the weirdest soap operas ever. Now? She's getting into porn. When 
asked why, she reportedly said that acting and sex were "two of my 
passions." See how she worked "Passions" into there? Clever. Who knew 
there was acting in porn, much less in soap operas. We learn something 
every day.

-- Like this: After telling readers there was no way that George Clooney 
would join all the other former "ER" actors and return to film episodes 
in this final season, well, he has. We're not going to take that as a 
slap. It's just Clooney being Clooney. Love the guy. All is forgiven. 
Stupid show, trite ploy to lure back former stars. But whatever. We're 
over it.

-- We know what you're thinking and we want you to stop right now: 
Blossom wants to get back into acting. Acting is one of her passions. 
No. Just stop.

-- Wait a minute. The Clooney thing gives us an idea for NBC. "We got 
Clooney. Next stop Seinfeld! All the way back, baby!"

-- So if you're following the endless rumors about an "Arrested 
Development" movie, you probably know that Michael Cera, who played 
George-Michael Bluth on the series before finding fame on the big screen 
in a varied assortment of geek roles, is the lone holdout. One rumor was 
that he didn't want to be typecast. Of course, he's allegedly going to 
play Gilligan in the "Gilligan's Island" remake. Nah, that won't be a 
typecasting problem, right? And anyway, he wants to see a script. And 
he's blatantly dismissive of the movie. So here's a pretty obvious idea: 
Write him out. Or, in the movie, keep referencing him doing horrible 
things. Or cast someone who doesn't look like him and make that a 
running joke - very "Arrested Development." Or cast five or six people 
for the role, and just have them pop up randomly as George-Michael. Fans 
of the series would get the joke and laugh. Or have Justin Lee, who 
played Annyong Bluth, play George-Michael. This is a series based on 
inside jokes. Don't let Gilligan get in the way of your movie, Mitch 
Hurwitz.

-- "NBC: Fourth place and loving it!"

-- Shonda Rhimes, the creator of "Grey's Anatomy," told the Chicago 
Tribune that the feel-good vibes of the Obama victory would mean that 
going forward the show is going to be more positive - more patients will 
live. People will be happier. We are also feeling newfound hope. We're 
hoping "Grey's Anatomy" doesn't continue to be stupid and asinine.

-- NBC: "Is Fred Silverman still alive? If so, drop a line."

-- Bring me the head of George-Michael Bluth.

-- The High Fives: 1. "Lost." 2. "Battlestar Galactica." 3. "Damages." 
4. To be in the room when Matt Weiner lays out the story arc for Season 
3 of "Mad Men." 5. George Clooney.

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