Things are suddenly looking up for WJAR NBC 10 in Providence, which is on many 
of the same cable systems.

-----Original Message-----
>From: Richard de Give <[email protected]>
>Sent: Apr 3, 2009 4:10 AM
>To: World News Now Discussion LIst ABC's <[email protected]>
>Subject: (Peacock) Jay, Jay whatdya say? No-WHDH
>
>http://www.boston.com/business/articles/2009/04/03/whdh_tv_snubs_leno_as_10_pm_program/
>
>WHDH-TV snubs Leno as 10 p.m. program
>Channel 7 opts for news battle, drawing NBC's ire
>By Johnny Diaz, Globe Staff  |  April 3, 2009
>WHDH-TV Channel 7, Boston's NBC affiliate, is refusing to air Jay
>Leno's new talk show in the lucrative 10 p.m. hour in favor of its own
>hourlong local news show, and NBC doesn't like it one bit.
>"WHDH's move is a flagrant violation of the terms of their contract
>with NBC," said John Eck, president of NBC Television Network. "If they
>persist, we will strip WHDH of its NBC affiliation. We have a number of
>other strong options in the Boston market, including using our existing
>broadcast license to launch an NBC-owned and operated station."
>The decision to program local news instead of Leno, the longtime
>host of "The Tonight Show" who grew up in Andover, follows the runaway
>success of the 10 p.m. newscast on rival WFXT-TV Channel 25, Boston's
>Fox outlet. WFXT's newscast averaged 210,600 total viewers in the March
>ratings sweeps, while the 10 p.m. newscast on WHDH sister station
>WLVI-TV Channel 56 drew 43,800 total viewers. On some nights, WFXT's
>newscast beats network shows in the city, with help from lead-ins such
>as "American Idol" and "House."
>Leno's  show is scheduled to launch in September.
>Ed Ansin, owner of WHDH and WLVI, believes a local newscast at 10
>p.m., which he plans to simulcast on both stations, will draw better
>ratings than Leno.
>"We feel we have a real opportunity with running the news at 10 p.m.
>We don't think the Leno show is going to be effective in prime time,"
>Ansin said yesterday. "It will be detrimental to our 11 o'clock
>[newscast]. It will be very adverse to our finances."
>Ansin wants to air Leno's show at 11 p.m., but he said NBC told him
>that "would not be feasible." For now, Ansin doesn't plan to air Leno
>at all, instead airing a local news show at 10 p.m., following it with
>the current news half-hour broadcast at 11, and Conan O'Brien's show at
>11:35 p.m. when it begins this summer.
>"There are a lot more viewers available at 10 o'clock," added Ansin
>who also owns Miami's WSVN-TV, a Fox affiliate that reaps strong
>ratings and revenue with its 10 p.m. newscast. Said Ansin, "It
>fundamentally is a better financial plan for us." Of WHDH, he added,
>"We are already suffering from weak lead-ins."
>After dominating the lucrative 11 p.m. news race for more than a
>decade with its flashy graphics and focus on sports news, WHDH has seen
>its 11 p.m. newscast plummet to third place in the ratings in the last
>year, behind WBZ-TV Channel 4 and WCVB-TV Channel 5. The station laid
>off its executive news producer and two anchors, including longtime
>newsman Randy Price, who was replaced by Kim Khazei. The station
>recently unveiled its late night anchor team of Khazei and Frances
>Rivera - the only female duo on a Boston anchor desk. Channel 7 also
>redesigned its news desk and revamped its graphics to broadcast in
>high-definition.
>Industry officials have noted that having Leno at 10 p.m. would cost
>a fraction of what a network might pay for a scripted series in that
>hour. The refusal to air Leno in prime time in the country's
>seventh-largest market could cost NBC much-needed ratings. The network
>has been in a ratings slump in recent years.
>NBC officials are hopeful about Leno's arrival in prime time. His
>show will be similar to "The Tonight Show," which is a late-night
>ratings leader.
>"The NBC affiliates are very excited about the new Leno show
>weeknights at 10 p.m.," Michael Fiorile, NBC affiliate board chairman,
>said yesterday in a statement to the Globe. "Jay is a true star with
>enormous appeal."
>Ansin said his contract with NBC differs from those of affiliates  that are 
>owned and operated by the network.
>"We have the option of not airing Leno at 10 o'clock."
>Johnny Diaz can be reached at [email protected].  
>
>>


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