- The local going rate - The type of clients you deal with - How good you are at what you do - Your overheads
Obviously a large agency with flash premises in the Middle of London dealing with blue chip clients are going to be charging a lot more than a bedroom designer with a knock-off copy of dreamweaver building sites for the local florist.
If you're a freelancer you should probably work out how much you feel you should be earning a year, adding on any overheads, estimate how many jobs you're likely to do a year and how long each job is likely to take. This should be enough to work out a basic daily rate.
As a guide these may be of help
http://salary.monster.co.uk/salary.monster.co.uk/view.asp http://www.nmk.co.uk/article/2003/03/25/rate-card-survey http://www.payscale.com/salary-survey/vid-97627/fid-6886
http://old.alistapart.com/stories/fee/ http://www.allfreelancework.com/articlef1013hourates.php http://www.hwg.org/resources/faqs/ratesFAQ.html http://provider.com/howtoset.htm
Andy Budd
http://www.message.uk.com/
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