I wanted to add that I've had success with small businesses by describing how easily their sites can be redesigned using CSS (show them CSS Zen Garden). If they've already gone through a redesign, they've been impressed. If not, and they are fearful of making mistakes with the first go, their fears can be alleviated. That, added to SEO optimization, works better than describing band width issues, for me.
Best regards,

Marilyn Langfeld
http://www.langfeldesigns.com
[EMAIL PROTECTED]
+1.301.598.3300 business phone
+1.301.598.0532 fax
+1.202.390.8847 mobile

On Dec 29, 2004, at 5:53 AM, Wong Chin Shin wrote:

I agree on the control issue. Control is a strong selling point. However,
most server-side technologies (ASP, PHP etc) can do this too. It won't be a
fresh selling point.

UNLESS, we approach it this way: To modify website templates using ASP and
PHP, we need some pretty good programming knowledge. And to employ a
programmer isn't exactly cheap. Using CSS to change the layout is not
programming per se. In fact, it allows a design professional (who's not from
a computing background) control over the layout without having to
collaborate directly with programmer.



Wong

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