Chris,

A few issues with CSS spamming:
http://www.seowebsitepromotion.com/enigma_log0411.htm

I've not touched on all the techniques but it a pointer in abuse of
standards-based development.

Cheers,

Mike Pepper
Accessible Web Developer
Internet SEO and Marketing Analyst
[EMAIL PROTECTED]
http://www.visidigm.com

Administrator
Guild of Accessible Web Designers
[EMAIL PROTECTED]
http://www.gawds.org

-----Original Message-----
From: [EMAIL PROTECTED] [mailto:[EMAIL PROTECTED]
Behalf Of Chris Rizzo
Sent: 31 January 2005 16:04
To: [email protected]
Subject: RE: [WSG] Search Engines and CSS - Doesn't the HTML Matter More?


Hi,

I guess I want to interject here a bit. Maybe steer the conversation in a
different direction because I'm very interested in this topic being a person
who believes in the benefits of CSS, and who does quite a lot of SEO.

>From Lea's previous post:
"> I've been searching around for an answer to this and many people are
> saying 'maybe' Google does read your css. Does anyone know this for a
> fact?

If the log files dont show them loading it then they dont have the data
to analyse it."

Guys, can we take the focus off of the CSS file? I don't think Google or any
engine cares what's in that file because it doesn't contain data relevant to
site content. However, what I am wondering is this ...

1) What kind of SEO impact does using CSS to *remove* all of the styling
junk from an HTML page have? Meaning we have a leaner cleaner page, a
smaller page, and a page with more focused content. Does this provide an SEO
benefit?

2) And how does using good semantic code in your HTML help SEO, if at all?
Do the engines prefer to read semantic code, and if so why? Does that
translate to an SEO benefit?

I think these questions are relevant because if we could answer them in the
positive with some certainty we'd have another legitimate benefit to using
CSS, and we could use the knowledge as a basis for possibly deriving
strategy to use CSS to provide a stronger SEO benefit.

Currently my belief is that CSS doesn't have an impact on SEO significant
enough to warrant redesigning a site in CSS for that reason alone. But, I'd
really love to be proven wrong.

Chris Rizzo

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