H1 should be your company name, or logo.

<h1><img src="" alt=""></h1>

Some people like to use IR (Image Replacement) for logos, but a logo is your
brand, just as your
name is your brand, so i wouldnt use IR on a logo. Tagline should be H2.

Im not sure on what you mean by page content, i wouldnt wrap the whole
content in a <H*>, thats
abusing the H* element.

<h1>logo or company name</h1>
<h2>tagline</h2>

..... PAGE CONTENT ......

Your page content might consist of a number of elements, Divs, Lists,
Paragraphs ect. But the important
thing to remember is use the H* element where a heading is needed.

On 6/27/07, Web Man Walking <[EMAIL PROTECTED]> wrote:

Hello

I am about to start a new website and was given some advice by a SEO
expert
who says the h1 on the page should be the most relevant thing to the page.
For example for a Sports Packages company I design the website for they
have:

Company Name
Tagline
Page Content

Which in my instance is:

Glory Days
tickets, accommodation & travel packages for major events throughout the
uk,
europe and worldwide
Rugby World Cup 2007 Packages

How should this be marked up:

<h1>Glory Days</h1>
<h2>tickets, accommodation & travel packages for major events throughout
the
uk, europe and worldwide</h2>
<h3>Rugby World Cup 2007 Packages</h3>

However the Rugby World Cup 2007 is the actual page content, they say that
should be the <h1> does anyone have a better suggestion as to how to deal
with this common problem?

Regards

Ed Henderson

Web Man Walking - web design & usability experts
t: 0131 669 8800
m: 0781 253 6964
f: 0797 062 1532
e: [EMAIL PROTECTED]
w: web-man-walking.com
a: 48 Eastfield, Edinburgh, EH15 2PN
skype: webmanwalking
msn: [EMAIL PROTECTED]
"New technology, old fashioned service"




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