Some people here might find this [EMAIL PROTECTED] article interesting:
Managing Technology
Losing Their Cool: The Downside of Expanding Hot Social Networking Sites
<http://knowledge.wharton.upenn.edu/article/1555.cfm>
Facebook, a social networking site known as an online meeting place for
college and high school students, is opening its doors to more people in an
effort to grow beyond its current nine million registered users. Could such
a move end up blurring the company's focus and diluting its brand? Are there
better ways to expand?
http://knowledge.wharton.upenn.edu/article/1555.cfm
It doesn't drill very deep, but it does touch on some of the basic issues.
Matthew
[Non-text portions of this message have been removed]
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