I've got one word for anyone out there wondering how to market themselves: Trump.
Now, before you gag and click away, I'm not saying that your success depends on a bad hairpiece, $2,000 suits, or a skeevy love of gold- plated lettering. And I know, Trump actually employees thousands of people. But the key to the success of Trump The Brand is unmistakably, undeniably the image of Trump The Man. Warts, fake tan, and all. If what you sell is essentially you, then that's where your brand starts. With you. According to the US Census Bureau, there are 25 million businesses out there with no employees. That's 25 million people with the guts and determination to do it all for themselves. When times are good, nothing beats working for yourself. But when times are hard, few things can feel more uncertain. There's no guaranteed paycheck coming, no employer-provided insurance, and no support from a broader organization. That's scary stuff when people are spending less on the very things you provide. So it's no wonder I've been hearing lately from so many folks who run one-person businesses. Consultants, freelancers, trainers-- the list goes on. The question I hear over and over is, how do I market me? How can a person make a brand out of themselves? The truth is that it’s not hard at all. For some guidelines on how to turn yourself into a relevant, marketable brand, stop by www.anonymousadguy.com --~--~---------~--~----~------------~-------~--~----~ The group you are subscribed to is a part of http://www.egiex.com You received this message because you are subscribed to Young Entrepreneurs of America. To post to this group, send email to [email protected] To unsubscribe from this group, send email to [EMAIL PROTECTED] For more options, visit this group at http://groups-beta.google.com/group/yeaa?hl=en -~----------~----~----~----~------~----~------~--~---
