Soul and Sushi:
  Forget what you�ve heard. For African-American professionals looking   for a 
fair shake, Singapore, Tokyo and Hong Kong are hot.

  By Lynette Clemetson, 
  Newsweek | May 4, 1998
http://www.secussa.nafsa.org/underrepresentation/oldnews/soulsushi.htm
  
Damon Woods landed in Beijing to study Chinese two years ago with a chip on his 
shoulder. An American black man, he had been warned by friends and family that 
the Chinese looked down on Americans and American blacks in particular. Woods, 
then 21, got on the plan anyway. For the next year he struggled though language 
classes. He also learned the joys of Chinese life. He drank rice wine late into 
the night with Chinese families. He bargained and joked with street hawkers. He 
chatted with villagers on long train journeys. When it came time to fly back to 
Pittsburgh last year, Woods discovered he didn�t want to go. �So what was it 
like as a black man in Asia?� friends at home asked, waiting for horror 
stories. �It was liberating,� answered Woods.
Liberating? Even a decade ago, few black students would have considered 
studying in Asia. And corporate America resisted sending black employees across 
the Pacific, believing �like Woods�s circle of friends�that they wouldn�t be 
accepted. But in the past few years, African-American�s presence in the region 
has grown substantially, as black lawyers, bankers and other professionals 
joined the great investment rush into East Asia. Once they arrived, they found 
a surprising reality: life in Asia is in many ways more comfortable than at 
home. In U.S. cities where political and social agendas are set along race 
lines, racial concerns consume daily life. In Beijing, says Woods, �I can drop 
all of that racial mess and get on with my life.� In practical terms, that 
translates into the freedom of driving an expensive car without being stopped 
by the police, the luxury of browsing in exclusive shops without being followed 
by clerks and the delight of advancing professionally without being tagged an 
unqualified beneficiary of affirmative action. �It�s like an asthmatic taking 
his first puff from an inhaler,� says Charla Weiss, an educational psychologist 
in Hong Kong. �All your life you�ve been taking half breaths, and suddenly you 
realize what it�s really like to breathe.�
Western professionals, black or white, enter the Asian corporate world as 
foreigners. There are cultural barriers to deal with, especially for those with 
no language skills. There also is limited access to influential Asian business 
circles built on family relationships and clannish affinities. But the Asian 
business environment is pragmatic. In financial services, information 
technology, engineering and the sciences, where Western expertise is in demand, 
any experienced foreigner is as good as the next. There may be even more 
opportunity in the wake of Asia�s economic meltdown, as systematic reforms open 
regional markets to greater foreign involvement. �It doesn�t matter if you�re 
green in most parts of Asia,� says Malcolm Robinson, a black Hong Kong-based 
fund manager, �as long as you have the skills to do the job.�
It�s an attitude that smashes conventional American wisdom. Incidents of overt 
racism in East Asia have drawn high-profile press in recent years. There were 
violent clashes between Chinese and African university students in China in 
thelate 1980s over African exchange students� dating Chinese women. In 1986, 
the then Japanese prime minister Yasuhiro Nakasone said in a speech that 
America�s overall intelligence level was pulled down by blacks, Hispanics and 
Puerto Ricans. American politicians and civil-rights groups protested, urging 
boycotts of Japanese goods. But blacks living in Asia say that such blatant 
offenses are rarer in Asia than in the United States.
More commonly, blacks struggle against stereotypes exported through American 
media: that they can sing and dance or that they are lazy and violent. �There 
is a big difference between plain ignorance and real hostility,� says Carlyle 
Peake, a debt analyst with Merrill Lynch in Hong Kong. �You get some crazy 
comments in Asia, but it�s not deep and hateful the way it can be in the United 
States.� And the stereotypes are relatively easy to overcome. When Reginald 
Canal, 29, came to the Hong Kong and Shanghai Banking Corp. from New York last 
summer as a project consultant, coworkers were thrilled at the prospect of 
beefing up the basketball team. �I didn�t know how to break it to them,� says 
Canal, laughing. �I�m like the only guy in America who can�t play basketball.�
For blacks who make the jump to Asia, there is a growing network of support. 
Executives socialize at trendy clubs featuring R&B bands and �Soul Train� 
nights. Black women�s groups welcome newcomers to Singapore, Hong Kong and 
Tokyo. Many friendships are struck, members say, with the familiar question 
from newcomers in Asian cities: �Girl, who does your hair?� And folks tired of 
dim sum can eat jambalaya and catfish at Lori Granito�s Hong Kong restaurant, 
The Bayou. �Hong Kong can use a little more soul,� says the New Orleans native, 
who picked Easter Sunday to launch The Bayou�s live-music Gospel Brunch.
Looking to Asia for liberation from American racism is not entirely new. The 
Black Panthers of the 1960s turned to Maoist ideology for guidance, and Panther 
leaders like Huey Newton traveled to China to study revolution. Performer Paul 
Robeson also studied Chinese. His association with the communist movement 
eventually tarnished his career. In the 1930s black leader and intellectual 
W.E.B. Du Bois traveled throughout Asia and lectured at Japanese universities. 
He wrote a series of articles for the black newspaper The Pittsburgh Courier on 
the warm reception he received. In one article he expressed awe at the freedom 
he felt when a Japanese hotel clerk waited on him before a white customer 
demanding immediate service. �It�s a complex history that neither blacks nor 
Asians today are aware of,� says historian Reginald Kearney, whose book 
�African American Views of the Japanese: Solidarity or Sedition� comes out this 
spring.
Maybe not surprisingly, some of the strongest resistance to accepting blacks in 
Asia has come from American companies. Blacks in corporate America have 
struggled for years to change the perception that they won�t be accepted in 
Asia. After 10 years as a marketing executive with an American multinational 
company, Iris Harvey expressed an interest in transferring to Tokyo. Her 
company hedged, so she took a leave of absences and went on her own. She 
started a consulting firm, developing business strategies for clients like 
Mitsubishi and Sumitomo. When the Japan Times ran a profile on Harvey in 1994, 
the headline read simply: THE AMERICAN JAPANESE CAN SAY YES TO. Now in Atlanta, 
Harvey has an office in Tokyo and works with U.S. corporations doing business 
in the Pacific. �In Asia, for the first time, black professionals are able to 
enjoy the full benefits of their American citizenship.�
The experience is even more empowering for younger black professionals who 
struggle with increasingly hostile attitudes toward affirmative action in the 
United States. David Andrews moved to Taiwan as a marketing officer with First 
Chicago Bank in 1995 after completing his M.B.A. He was the only person in the 
home office interested in the post. At 30, he�s now executive with ABN AMRO in 
Hong Kong, selling banking services to multinational companies with 
headquarters in the region. He hopes his next position will be in China. 
�There�s no question here that I�m qualified and capable,� says Andrews. �When 
I go back [to the United States] nobody will ever be able to tell me again that 
they had to spot me points because I�m a brother.�
Black expats are invading Asia just as black-American pop culture is becoming 
seriously vogue in the region. High-school kids from Manil to Seoul strut the 
streets wearing low-slung jeans revealing multi-colored drawers. Life-size 
cardboard cutouts of NBA stars like Michael Jordan and Shaquille O�Neal tower 
outside basketball shops in Taipei. In Tokyo�s trendy Harajuku district, 
teenagers flock to the Brooklyn Hip-Hop Boutique to buy vinyl dance mixes and 
Afro-centric club clothes in red, black, and green. Around the corner, Japanese 
stylists at Natty Hair salon labor for hours to mat Japanese tresses into 
dreadlocks. The styles are far removed from the conservative suits and haircuts 
sported by most black professionals in Asia, who say their presence helps to 
balance out the image. �Were like ambassadors,� says Terrance Alford, 26, a 
fund manager in Hong Kong. �In addition to all these cool things Asians see on 
TV, we let them know that we are bankers, lawyers and business owners, too.�
And in an Asia increasingly inundated with shopping malls, McDonald�s and other 
trademarks of mass American culture, black expatriates are transporting unique 
elements of their own African-American culture. In December, Jan French took 
homemade swee-potato pies to daughter Angela�s school and gave a talk to her 
class on Kwanzaa. Says Jan: �It�s essential that our children be proud of who 
they are.� She and her husband, Greg, a marketing executive with Citibak, value 
the international eduction their kids are receiving abroad. But as the kids get 
older, the parents day, it will be important for them to spend some time in the 
United States to prepare them for racism they may experience there later. It is 
especiall important, they say, for Marcus, 8. �He is a black, American male,� 
says Greg. �And at some point I need to make sure he understands everything 
that they means. Good and Bad. Fair and unfair.�
It is a reality check that all African-Americans experience returning home. And 
it can hit hard at any age. Jennifer Smith came back to the United States just 
before Christmas, after a five-year stint in Tokyo as director of the Institute 
of Foreign Bankers. Browsing an upscale Chinese antique shop on Manhattan�s 
Upper East Side, Smith, 44, was confronted by the Chinese shop owner who 
questioned what she was doing there. When she explained that she had lived in 
Asia and was a collector of Asian antiques, Smith says the owner told her, 
point blank that she didn�t believe her. She left the store feeling an anger, 
and a sadness, that she hadn�t felt in years. �In all my time in Asia, I never 
had to face such a purely racial response,� says Smith. �That shopkeeper had 
clearly learned the American way.�
The American way is something blacks have been trying to alter for decades. For 
sure, black expats in Asia won�t be bringing back any cure-alls. But they�re 
finding a whole new world of possibilities. �Once the boundaries come down, 
it�s hard for anyone to pull you back in again,� says Smith. America can only 
be the better for it.




Land of Opportunity: An African-American professional reveals how he found his 
future in the Asian financial marketplace.
By Eugene Matthews, Newsweek May 4, 1998
Thirteen years ago, I left a prominent Philadelphia law firm for the first of 
several jobs in Asia. I became the only foreigner working for a traditional 
Japanese manufacturing company, complete with uniforms, morning songs and 
calisthenics. Before I started work, I got some stern advice fron Yahara-san, 
who had been my �host mother� when I studied for a year at Waseda University in 
Tokyo. �Be the first one at the office, work harder than everyone else and be 
the last one to leave,� she said. �They will think you are lazy because you are 
a foreigner.� It was not the first time I had heard that advice. My real mother 
gave me the same lecture, practically word for word, when I took my first 
paying summer job in a small Pennsylvania steel town more than a decade before. 
Only instead of preparing me for life as a foreigner in Japan, she was trying 
to prepare me for life as a black man in America.
As the age of 39, I have spent most of my career in Asia, having worked in 
Japan, Thailand and Vietnam. I am as comfortable discussing Japanese 
investments at a sumo match in Tokyo as I am discussing the American market at 
a Knicks game in New York. My Japanese is fluent, and my contacts are good. It 
was a Japanese investor who put up the capital for my first trading company (I 
doubled his money in two years). Race can be an issue in Asia, if you allow it 
to be. But for me, it has never been a determining factor in a significant 
business transaction.
No American with an eye on Asia�s future should allow worries about race to get 
in the way. In the next century, international experience, particularly in 
Asia, will be crucial for anyone who wants to play a majore role in American 
business. I plan to move back to the United States eventually, and I am 
confident that the track record I built in Asia will help me prosper there.
Asia�s current financial meltdodwn had created more opportunity for American 
investors than ever before. The same fundamentals that stimulated the region�s 
economic growth still exist: a strong work ethic, a discipliened labor force 
and a propensity for saving. Now governments are being forced to fix some old 
problems: cronyism, collusion and protectionism. In Japan, undervalued 
companies are priming a boom in a buyout business that previous was closed to 
Westerners. Startups and young companies offer a market ripe for aggressive, 
American-style venture capitalists.
This evolving Asia is open to anyone with the skills and nintai (Japanese for 
patience) to go for it. If anything, black American professionals are uniquely 
equipped to overcome cultural challenges they may face in Asia. We are used to 
being in the minority. We are used to working a little harder to prove 
ourselves. We are used to stereotyping and petty slights. When I see a white 
colleague get angry because a taxi passes him by to pick up a Japanese 
customer, I can�t help but be amused. I�m used to it. But at the end of the 
day, I also know that my skills are what count most in Japan. Down at the 
bottom line of a financial statement, race is irrelevant.

Matthews, a graduate of Harvard Law, is president of Nintai Capital Inc., a 
U.S. firm specializing in private equity investments in Japan.




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