http://www.hindustantimes.com/news/7097_1729472,008700010014.htm

Woes of media studies

Smitha Verma
New Delhi, June 27, 2006


The media boom has led to mushrooming of educational institutes that
promise to cater to the 'rising demand for journalists'. At a time
when DU cut-offs are high, students are leaving no stone unturned to
get a mass communication or journalism course for an edge over others.

Even as the question of market-driven need giving rise to media
institutes is being debated there seems to be a herd mentality that
believes in getting a journalism degree at all costs.

At the Indraprastha University, there are seven self-financing
affiliated institutes - Vivekananda Institute of Professional Studies
(VIPS), Madhubala Institute of Communication and Electronic Media,
Kathuri Ram College of Higher Education, Lalitha Devi Institute of
Management and Sciences, Gitaratan International Business School,
Tecnica Institute of Advanced Studies and JICD - for 435 students.

The fee ranges from Rs 42,000 to Rs 54,000 per year and the course
includes print media, electronic media, public relations, advertising
and filmmaking. The students are required to do a compulsory
internship but many allege that institutes are rarely of help.

"Though we study in English, we have been provided internships in
vernacular newspapers. So, it is better to look for internships on our
own," said a student of JICD. The institute maintain that they offer
placements to 90 per cent of the students.

"Though we provide placements to most students, it is not our
responsibility to ensure 100 per cent placement," said Prof Om Gupta,
Dean, JICD. Besides finding internships, faculty and poorly developed
infrastructure too seems to be a problem.

Many students complain that the permanent faculty have no experience
and they survive on guest lectures in the college.





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