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COMMENTARY


Big Brother
By SHRUTI RAJAGOPALAN
September 27, 2007

NEW DELHI -- When Richard Gere kissed Shilpa Shetty, the star of
Britain's "Big Brother" program last year, India's moral police
professed shock, and many called for media censorship. What they
didn't say was that New Delhi's policy makers were already well on
their way to doing just that.

This November, India's parliament will consider the Broadcasting
Services Regulation Bill, the country's most sweeping attempt yet to
infringe on free speech. The proposed law is the result of a Supreme
Court decision that came down in 1995, when the court mediated a
dispute over telecasting rights of a live cricket match. The justices
deemed India's airwaves a scarce resource and "public property" which
should not be monopolized by the government or private broadcasters
but regulated for national interest. It recommended that New Delhi
create an independent statutory body -- an oxymoron in itself -- to
act as the custodian of airwaves.

That bill ignores decades of evidence that government control over the
airwaves just doesn't work in a democracy. Britain may have created
the British Broadcasting Service in 1922, ostensibly an independent
body to regulate media, but it was later stripped of that role and the
British media market opened to competition. The United States created
the Federal Communications Act of 1934 to monitor against private
monopolies and also regulate content and coverage in public interest.
This relic has also undergone dilution over the years and given way to
the somewhat less restrictive Telecommunications Act of 1996.

No matter; the Indian Ministry of Information and Broadcasting intends
to replicate their peers' mistakes decades later. The Broadcasting
Services Regulation Bill 2007 sets out a comprehensive policy on
broadcasting that is concerned with both carriage and content. It
proposes to set up the Broadcasting Regulatory Authority of India
(BRAI) which will ostensibly be an independent authority; establish an
independent content code; and develop the system for censorship and
certification.

If the bill passes -- which is likely under a left-leaning Congress
Party coalition -- the government's powers will be greatly extended.
The legislation prohibits any person from broadcasting any channel or
program without a license from an authority designated by the
government. The proposed agency isn't really an independent authority
and would be run by bureaucrats handpicked by the government. Thus the
government would be able to arm-twist the media through the BRAI
medium of licensing and registration, which allows it to mandate
content as well as impose severe penalties on unlicensed broadcasters.
The bill requires all shows to be broadcast only if they are in the
greatest interest of the general public -- a judgment that will be
made in New Delhi.

Policy makers also propose to free ride off of the profitable parts of
the private sector. The bill makes it mandatory for every cable or
satellite service to provide two government-owned channels:
"Doordarshan," the long-running national government broadcaster, and
one regional channel for the respective state government. The
government also proposes to force private broadcasters to share live
telecasting rights of any sporting event of national importance with
the state-owned channels.

Just in case anyone objects to these repressive rules, the bill
requires every channel to register with the BRAI -- which may refuse
registration if it is of the considered opinion that the content of
the channel is likely to "threaten the security and integrity of the
State," "threaten peace and harmony or public order," or "threaten
relations with foreign countries." The central government has also
reserved the power to prevent a broadcast or revoke the license of a
broadcaster in case of external threat or in "exceptional
circumstances." In a pluralistic democracy like India, which has every
conceivable kind of moral and religious police, whose ideas of what's
proper would prevail?

The man best positioned to answer these questions is the minister for
information and broadcasting, Priyaranjan Dasmunshi, who is
responsible for this legislation. After the Gere-Shetty kiss was
aired, Mr. Dasmunshi declared that he felt the media had been
"irresponsible" for showing the image many times over, offending
sensitivities with "frivolous news"; thus making a case for stringent
regulation of news channels. So would Mr. Gere's affectionate embrace
of Ms. Shetty be deemed an "exceptional circumstance"?

While the minister's views are cause for alarm, they pale in
comparison to the "content code" drafted by the ministry. The code
stipulates, for example, that broadcasters shall not present the
figure of a woman as mere "sexual objects." Noble as the idea may be,
it's scarcely a good reason for censoring the press, especially when
pornographic material is already banned in its entirety. Similarly,
the code prevents broadcasters from distorting religious symbols or
practices in a derogatory manner.

The government has called the code a "roadmap for self regulation"
whereby the broadcasters will follow the guidelines and manage their
content accordingly. But the government's track record in regulating
content doesn't inspire confidence.

This July the government banned an underwear advertisement for being
vulgar and suggestive; oddly enough, no one was wearing underwear or
appearing nude and it only showed a woman doing her husband's laundry.
In January, the Ministry banned AXN, a cable network, for two months
for airing a show called World's Sexiest Commercials. In May, the same
policy makers banned Fashion TV, another cable channel, for a show
called Midnight Hot, on grounds that it violated public decency.

Both shows were aired after 11 p.m. and the channels are considered
mainstream everywhere else in the free world. But Mr. Dasmunshi
responded to criticism of the bans by saying, "If out of 75 complaints
we banned only two channels, why the hue and cry?"

The larger design of this government is to control political free
speech. This legislation, if passed, will come down heavily on
channels conducting "sting operations" to expose corrupt government
officials or scams. This seems ominous given the ban last week on Live
India for conducting a "fake" sting operation exposing an alleged
prostitution racket. The Ministry of Information and Broadcasting
banned the channel for a month as it aired material which "incited
violence and contained content against maintenance of law and order."

Media censorship was seen last during the 1970s, when Indira Gandhi
imposed emergency rule. The suspension of all civil and political
rights soon followed, as well as political censorship. It was the only
dictatorship that modern India has ever witnessed. While this
legislation cannot be compared with the Emergency, the agenda to
control free speech is alarmingly similar.

Ms. Rajagopalan is a lawyer based in New Delhi.

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