http://news.cnet.com/8301-1023_3-10003155-93.html?tag=cd.blog

July 30, 2008 4:54 PM PDT
Google spotlights customized search differences
Posted by Stephen Shankland 1 comment

Google has begun showing details about how it customizes search
results for location and search history.

(Credit: Google)

Google's search engine gives different responses depending on the
location of a person and various other factors. On Wednesday, the
company said, it will show searchers exactly what those differences
are.

"Today, we're rolling out a new feature in Google Web Search that will
help you better understand how your search results are already
customized," said Rachel Garb, a Google product manager, in the blog
post. A message will appear above the search results telling how
searches were customized and offering a link to share more details.

Specifically, the message will show how search changed from three
customization possibilities:

• Location, as judged by an approximate real-world city based on a
user's Internet Protocol address or by address information stored in a
user's Google account.

• Recent searches. Google pays attention to previous search queries
because they can provide context Google can use to interpret the
search. "We keep the most recent query on your browser for a limited
time. After that, the information is removed from your browser and
disappears immediately if you close your browser," Garb said.

• Search history. For users who have Web History enabled (users must
explicitly enable it), Google also factors in a longer history of
searches. "One important note about Web History: it belongs to you and
you have complete control over it," Garb said. "You can remove
specific items or pause the service at any time. And if there's a
particular search that you'd rather not have personalized based on
your Web History, you can also just temporarily sign out of your
Google Account."

------------------------------------

--
INFORMATION OVERLOAD? 
Get all ZESTMedia mails sent out in a span of 24 hours in a single mail. 
Subscribe to the daily digest version by sending a blank mail to [EMAIL 
PROTECTED], OR, if you have a Yahoo! Id, change your settings at 
http://groups.yahoo.com/group/ZESTMedia/join/

PARTICIPATE
Share media news, discuss journalism issues and network with media 
professionals across South Asia on this mailing list. Just write to 
[email protected] 

TELL FRIENDS TO SIGN UP
If you got this mail as a forward, subscribe to ZESTMedia by sending a blank 
mail to [EMAIL PROTECTED] OR, if you have a Yahoo! ID, by visiting 
http://groups.yahoo.com/group/ZESTMedia/join/

Also have a look at our sister list, ZESTCaste: 
http://groups.yahoo.com/group/ZESTCaste/Yahoo! Groups Links

<*> To visit your group on the web, go to:
    http://groups.yahoo.com/group/ZESTMedia/

<*> Your email settings:
    Individual Email | Traditional

<*> To change settings online go to:
    http://groups.yahoo.com/group/ZESTMedia/join
    (Yahoo! ID required)

<*> To change settings via email:
    mailto:[EMAIL PROTECTED] 
    mailto:[EMAIL PROTECTED]

<*> To unsubscribe from this group, send an email to:
    [EMAIL PROTECTED]

<*> Your use of Yahoo! Groups is subject to:
    http://docs.yahoo.com/info/terms/

Reply via email to