http://www.iht.com/articles/2009/02/04/technology/sarkotv.4-423104.php?WT.mc_id=techalert

France backs new way to finance public TV

Bloomberg News
Wednesday, February 4, 2009
PARIS: The French Parliament passed a bill Wednesday to create new
taxes on telecommunications companies and private broadcasters and
increased the television license fee to finance an advertising ban on
prime-time public television.

The senators voted 177 to 159 in favor of legislation that was adopted
by the lower house Tuesday. Members of Parliament who opposed the bill
said they might take their case to the Constitutional Council, the
highest legislative court in France, potentially delaying its
enactment by several weeks.

During discussions in the past two months, lawmakers amended President
Nicolas Sarkozy's proposals by introducing breaks on the new taxes on
some of the country's biggest companies, including France Télécom, the
Vivendi unit SFR, Iliad and Bouygues Télécom, and on private
broadcasters like Société Télévision Française 1, M6-Metropole
Télévision and Canal Plus.

"The taxes will fetch less than initially planned," Catherine
Morin-Desailly, a senator of the Nouveau Centre party, which belongs
to the government coalition, said during an interview before the vote.
She did not have a total estimate for the tax breaks, and said a
higher TV license fee would make up for some of the lost revenue,
while the rest would come from the government budget.

To make up for €450 million, or $582 million, in lost revenue at the
public broadcaster, Sarkozy, who ordered the advertising ban on France
Télévisions, had proposed a 0.9 percent tax on the telecommunications
companies' sales, and a 0.3 percent tax on ad revenue of private
broadcasters. The tax breaks will trim revenue to €325 million, La
Tribune reported Tuesday, without saying where it got the information.

Senators have allowed phone companies to shave expenditure amortized
over more than 10 years, like fiber-optic investment, from the taxable
base of a new levy. That will trim tax revenue by about €10 million,
according to Morin-Desailly. She also said a tax break avoiding a
double taxation of private broadcasters would cut revenue by €5
million.

Phone companies will be allowed to exempt revenue of their TV
operations from the taxable base. Lawmakers have also reduced the tax
on private broadcasters, which was initially designed to bring in €80
million, by as much as 50 percent from 2009 to 2011 because of the
drop in the ad market.

Members of Parliament also raised the license fee paid by TV owners to
118 euros this year and €120 in 2010 from €116 last year, even as
Sarkozy was in favor of no increase.

The legislation allows private broadcasters to add a second
advertising break in the middle of movie broadcasting. It also allows
them to air nine minutes of ads an hour, up from six minutes.


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