http://www.business-standard.com/india/news/cnbc-awaaz-partnersbhaskar-group/370388/

CNBC AWAAZ partners with BHASKAR GROUP

Announcement / Corporate September 17, 2009, 19:54 IST



CNBC AWAAZ, India's biggest and most authoritative business and
consumer platform has tirelessly endeavoured to keep its viewers'
updated with the latest business and markets news. Today, the channel
offers a diverse bouquet of programming catering to almost all the
sections of our society and all sectors of our Industry.

Business Bhaskar; first B2C business newspaper with an ever expanding
presence in 17 cities across 5 states. Business Bhaskar is the Hindi
business newspaper from Bhaskar group, leading media group with
approximately 17 million readers.

With the aim of reaching out to a wider audience and to serve the
existing viewers even better, CNBC AWAAZ partners with Bhaskar Group,
to jointly bring to you exclusive content on a daily and weekly basis
to ensure business news with refreshing clarity. With this tie-up, you
can now look forward to daily news & analysis from CNBC AWAAZ in one
of India's most credible and the highest read newspaper Dainik Bhaskar
and business bhaskar and insightful stories from Business Bhaskar on
India's No.1 business channel.

With two most plausible sources of news and information embracing each
other, the partnership will bring out knowledge, information and
updates which will benefit both the loyal viewers of CNBC AWAAZ and
readers of Dainik Bhaskar & Business Bhaskar. With these two media
power houses coming together with their legendary reportage, this
partnership is sure to watch out for!!

Commenting on this development, Sanjay Pugalia, Editor-in-Chief, CNBC
AWAAZ said "The partnership signifies the confluence of two of India's
most respected business houses. This will lead to creation of new
synergies, helping both CNBC AWAAZ and Business Bhaskar reach a wider
audience."

On this development, K Yatish Rajawat, Managing Editor- Dainik Bhaskar
group & Editor in Chief of Business Bhaskar said, "The viewer of
CNBC-Awaaz is also a reader of Dainik Bhaskar & Business Bhaskar;
therefore it was natural for us to bridge this gap editorially. Which
is what we have done to add more value to our readers and viewers."

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