Week 7, 11 Feb, 07 - 17 Feb, 07
exchange4media in collaboration with TAM Media Research, brings you
TELEPEDIA, a weekly service that gives a synopsis of TV Viewership
patterns across different channel genres. TELEPEDIA aims to provide a
quick overview of the changes in TV viewing behavior every week to
enable well-informed debate.
Market: All India
Target: CS 25+
Remarks:The Top 5 Unique programmes list is made of varied genres like
sport programmes, talk shows, comedies, lifestyle shows
more...
<http://www.exchange4media.com/tam_section/login1_final.asp?sec=EnglishE
nt&week=7&yr=2007>
Market: All India
Target: CS 25+
Remarks:The Top 5 Unique programmes list is made of varied genres like
sports magazines, news bulletins, interviews, cricket match
more...
<http://www.exchange4media.com/tam_section/login_final.asp?sec=English+N
ews+%2D+National&week=7&yr=2007>
Market: All India
Target: CS 15+
Remarks:All the Top 5 Unique programmes are Environmental/ Wildlife
Shows
more...
<http://www.exchange4media.com/tam_section/login_final.asp?sec=Infotainm
ent&week=7&yr=2007>
Market: All India
Target: Cs 4+
Remarks:Cricket and Wrestling dominate sports viewing
more...
<http://www.exchange4media.com/tam_section/login_final.asp?sec=Sports&we
ek=7&yr=2007>
Market: HSM
Target: Cs 4+
Remarks:" Munnabhai M.B.B.S" tops the Hindi Movies list
more...
<http://www.exchange4media.com/tam_section/login_final.asp?sec=Hindi+Mov
ies&week=7&yr=2007>
Market: All India
Target: CS 4-14 yrs
Remarks:Classics like Tom and Jerry, Richie Rich, The Popeye Show and
Mr. Bean feature in the Top 5 Unique Programmes List
more...
<http://www.exchange4media.com/tam_section/login1_final.asp?sec=kids&wee
k=7&yr=2007>
Market: All India
Target: CS 25+
Remarks:Four of the Top 5 Programmes are morning shows. One is an
afternoon show
more...
<http://www.exchange4media.com/tam_section/login_final.asp?sec=Eng+Bus+N
ews&week=7&yr=2007>
Market: HSM
Target: Cs 4+
Remarks:"Prithviraj Chauhan" a mythological/costume drama makes it to
the Top 5 Unique Programs in General Entertainment.
more...
<http://www.exchange4media.com/tam_section/login1_final.asp?sec=genent&w
eek=7&yr=2007>
Market: All India
Target: CS 25+
Remarks:Four of the Top 5 Programmes are afternoon/evening shows
more...
<http://www.exchange4media.com/tam_section/login_final.asp?sec=English+N
ews+%2D+International&week=7&yr=2007>
Market: All India
Target: CS 15+
Remarks:"King Kong" tops the English Movies list
more...
<http://www.exchange4media.com/tam_section/login_final.asp?sec=English+M
ovies&week=7&yr=2007>
Market: HSM
Target: CS 15+
Remarks:"Kal Kapal Mahakal" is the only news magazine in the Top 5
Unique Programme List. Rest all are news bulletins
more...
<http://www.exchange4media.com/tam_section/login_final.asp?sec=Hindi+New
s&week=7&yr=2007>
Market: HSM
Target: CS 15+
Remarks:Three of the Top 5 Unique Programmes are morning shows
more...
<http://www.exchange4media.com/tam_section/login_final.asp?sec=Music&wee
k=7&yr=2007>
Market: All India
Target: Cs 4+
Remarks:
more...
<http://www.exchange4media.com/tam_section/login_final.asp?sec=Relative+
Genre+Share&week=7&yr=2007>
Market: HSM
Target: CS 15+
Remarks:The Top 5 Unique programmes list is made of varied genres like
sports magazines, news bulletins and business shows
more...
<http://www.exchange4media.com/tam_section/login_final.asp?sec=Hindi+Bus
+News&week=7&yr=2007>
Market: All India
Target: Cs 4+
Remarks:
more...
<http://www.exchange4media.com/tam_section/login1_final.asp?sec=Others&w
eek=7&yr=2007>
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