Don Habas
 
> I'm designing a long application for a financial product.  We need
> people to answer some personal questions honestly (underwriting seems
> to find this important).   Before people start the application, does
> anyone have any tips on how to pre-condition users so they are in more
> of an "honest state-of-mind")?  I have a few books that discuss this,
> but not on-hand.  Any suggestions?

Our book: "Forms that work: Designing web forms for usability" has a chapter
on how to persuade people to answer, and specifically discusses issues of
trust and honesty. 

Caroline Jarrett
www.formsthatwork.com

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