This is probably going to sound counter-intuitive on the surface, but I would like to communicate this message:
You WANT us to charge for software updates. Why? When you purchase a radio, it is an investment. It is in your best interest for us to continue to create software innovations that will make your radio more and more capable. If we do this, your radio will stay current with technology (within reason) with new software and it will retain it's value and continue to be a source of enjoyment for years to come. We have shown that this is what we want to do as a company by doing it -- we want to innovate and we want to provide you with the best technology we can. We love hearing our customers thank us for getting to "download a new radio." I can't begin to tell you all the ideas that we have and how excited we are about delivering on those ideas. Now if you figure that we can provide 'x' improvement over the years, but with a small investment from most people in the community, there is a multiplicative effect: your dollars are multiplied by all others who also buy and give you leverage in getting more advanced features that make your radio more fun and help it retain value by staying current. In effect, you get '10x' or some multiplier on your investment of a software update. Our objective is for you to say "YES, I want that update because if has a lot of new features and is well worth the $200 FlexRadio is charging." If this is not the case, we know you won't buy. There is another effect here -- we know that we have to build what you want or we won't be able to sell it. By charging, it places more control in your hands, albeit indirectly. I believe that you want new, cool, useful, advanced features and I know that we want to give them to you. For us to be able to do more, quicker, takes money to pay more engineers. These engineers will, in turn, develop those new features. While it would be "better" if we developed and gave away software indefinitely for free, it is not realistic. I believe that you want us to charge for software. 73, Steve Stephen Hicks, N5AC, AAR6AM VP Engineering FlexRadio Systems™ 4616 W Howard Ln Ste 1-150 Austin, TX 78728 Phone: 512-535-4713 x205 Email: st...@flexradio.com Web: www.flexradio.com *Tune In Excitement™* PowerSDR™ is a trademark of FlexRadio Systems On Fri, May 18, 2012 at 10:41 AM, Tim Ellison <t.m.ellison...@gmail.com>wrote: > At this time it is not. We will have to evaluate the business case to see > of that is viable. > > -Tim > --- > Sent from my mobile phone > > On May 18, 2012, at 11:11 AM, Ed Wilson <ed.wil...@ymail.com> wrote: > > > Tim, > > > > Are you at liberty to let us know whether SmartSDR will be compatible > with the current line of Flex radios or will they continue to be driven by > PowerSDR? > > > > Ed, K0KC > > > > From: Tim Ellison <t.m.ellison...@gmail.com> > > To: Alan NV8A <n...@charter.net> > > Cc: FlexRadio Reflector <FlexRadio@flex-radio.biz> > > Sent: Friday, May 18, 2012 10:26 AM > > Subject: Re: [Flexradio] Will there be a yearly charge for future PSDR > releases for non-6000 owners? > > > > It is company policy not to speculate or discuss future software and > hardware products before their release do I am not at liberty to comment. > > > > -Tim > > --- > > Sent from my mobile phone > > > > On May 18, 2012, at 10:03 AM, Alan NV8A <n...@charter.net> wrote: > > > > > interesting wording. What about versions beyond 2.0? > > > > > > 73 > > > > > > Alan NV8A > > > > > > > > > On 05/18/12 09:52 am, Tim Ellison wrote: > > >> There is no plan to charge for PowerSDR v2.0 releases > > >> > > >> Tim Ellison > > >> > > >> On 5/18/2012 8:18 AM, vtnn...@comcast.net wrote: > > >>> > > >>> Since there will be a $200 charge for sofware releases for the 6000 > > >>> series will there also be a charge for all of the models below them? > > > > _______________________________________________ > > FlexRadio Systems Mailing List > > FlexRadio@flex-radio.biz > > http://mail.flex-radio.biz/mailman/listinfo/flexradio_flex-radio.biz > > Archives: http://www.mail-archive.com/flexradio%40flex-radio.biz/ > > Knowledge Base: http://kc.flexradio.com/ Homepage: > http://www.flexradio.com/ > > > > > _______________________________________________ > FlexRadio Systems Mailing List > FlexRadio@flex-radio.biz > http://mail.flex-radio.biz/mailman/listinfo/flexradio_flex-radio.biz > Archives: http://www.mail-archive.com/flexradio%40flex-radio.biz/ > Knowledge Base: http://kc.flexradio.com/ Homepage: > http://www.flexradio.com/ > _______________________________________________ FlexRadio Systems Mailing List FlexRadio@flex-radio.biz http://mail.flex-radio.biz/mailman/listinfo/flexradio_flex-radio.biz Archives: http://www.mail-archive.com/flexradio%40flex-radio.biz/ Knowledge Base: http://kc.flexradio.com/ Homepage: http://www.flexradio.com/
