Hi, Wow, Dave, I was just going to write most of the things you wrote in this message. Thank you for saving me time and energy. :-P
--lucasr 2007/4/23, Dave Neary <[EMAIL PROTECTED]>: > > Hi Thilo, > > Thilo Pfennig wrote: > > a) I do not like that this was not discussed at all in the marketing > > list. Such major things and announcement have to be discussed with at > > least the marketing team > > <snip> > > > we are going into new directions without further > > consultation of the marketing team. > > Where do you think the marketing team's mandate comes from, Thilo? > > We're not hired, elected, chosen, appointed or otherwise ordained by the > foundation or the community. What do you think would make a community > member working with a group of companies want to come to talk to the > marketing team? > > Perhaps it's our great track record in getting press releases out in a > timely manner. > > Perhaps it's the way we have come up with plans to address key gaps in > the platform, gathered the main developers and maintainers involved > together and pushed that agenda through to a main release. > > Perhaps it's the way that we have achieved such concrete results in > raising the awareness and popularity of GNOME. > > Perhaps it's the valuable quantitative data that we have been feeding > back into our development community to help them decide what the best > direction to take is. > > I probably shouldn't start a Monday morning this way, but let me give > the list a reality check. > > To be relevant, we have to be proactive. I've said this before, but > perhaps I've been diluting the message. Here it is again: no-one cares > about the marketing team. We produce nothing. We have not shown > ourselves to be useful. So no-one is going to come and talk to us about > anything until that changes. > > The marketing team is currently an island unto itself. We talk about > stuff, and no-one is listening. We are navel gazers in the extreme. We > have not had any significant successes come out of this group, certainly > not as group efforts. The most significant successes have been > individual efforts, or have come from outside this group. > > > But let me finish with a word of hope. > > The marketing team can provide huge value to the GNOME developer > community if: > 1. We organise and encourage GNOME communication - working to > co-ordinate user groups, conference representation, stands, marketing > material and press relations > 2. We take the feedback from that interaction (case studies, interviews, > surveys) and condense that information into a useful form to identify > gaps in the product(s). > 3. We take those gaps, identify the people in the GNOME community who > can help feed them, and sell our ideas to them. > 4. Communicate about the filled gap, get more feedback, rinse, repeat. > > > If you look at the key advances in GNOME, they all follow that pattern - > embedded companies started getting interested in GNOME, we listened, got > them collaborating (leading to key successes in the platform), and are > now pushing the envelope even further in that direction. > > Federico Mena Quintero did a survey of big deployments, identified some > technology gaps around lock-down and admin management tools, worked on > fixing those, and the feedback loop reaches completion. > > We're still stuck on 1 - although we have lots of resources for that mow > - mailing lists, servers where people can set up websites for user > groups, a calendar where we can add GNOME events, a publication we can > publish stories and case studies in, and some useful marketing material. > There's nothing stopping us from moving into 2nd gear on that, and > starting work on that feedback loop. > > Cheers, > Dave. > > -- > Dave Neary > GNOME Foundation member > [EMAIL PROTECTED] > -- > marketing-list mailing list > marketing-list@gnome.org > http://mail.gnome.org/mailman/listinfo/marketing-list > -- marketing-list mailing list marketing-list@gnome.org http://mail.gnome.org/mailman/listinfo/marketing-list
